The information seekers: an international study of consumer information and advertising image
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Cambridge, Mass.
Ballinger
1975
|
| Schlagworte: | |
| Beschreibung: | XXX, 373 S. graph. Darst. |
| ISBN: | 0884102653 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV007371510 | ||
| 003 | DE-604 | ||
| 005 | 20170410 | ||
| 007 | t | ||
| 008 | 930421s1975 d||| |||| 00||| ger d | ||
| 020 | |a 0884102653 |9 0-88410-265-3 | ||
| 035 | |a (OCoLC)185573059 | ||
| 035 | |a (DE-599)BVBBV007371510 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a ger | |
| 049 | |a DE-355 |a DE-12 |a DE-706 |a DE-83 |a DE-188 |a DE-B170 | ||
| 080 | |a 330.567.22 | ||
| 080 | |a 659.3 | ||
| 082 | 0 | |a 658.8 |b 34 | |
| 084 | |a MS 5560 |0 (DE-625)123728: |2 rvk | ||
| 100 | 1 | |a Thorelli, Hans Birger |d 1921- |e Verfasser |0 (DE-588)121101940 |4 aut | |
| 245 | 1 | 0 | |a The information seekers |b an international study of consumer information and advertising image |c Hans B. Thorelli ; Helmut Becker ; Jack Engledow |
| 264 | 1 | |a Cambridge, Mass. |b Ballinger |c 1975 | |
| 300 | |a XXX, 373 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Advertising | |
| 650 | 4 | |a Consumer education | |
| 650 | 4 | |a Consumers | |
| 700 | 1 | |a Becker, Helmut |d 1937- |e Verfasser |0 (DE-588)1032657502 |4 aut | |
| 700 | 1 | |a Engledow, Jack |e Verfasser |4 aut | |
| 940 | 1 | |q TUB-nveb | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-004759245 | ||
Datensatz im Suchindex
| _version_ | 1804121620989607936 |
|---|---|
| any_adam_object | |
| author | Thorelli, Hans Birger 1921- Becker, Helmut 1937- Engledow, Jack |
| author_GND | (DE-588)121101940 (DE-588)1032657502 |
| author_facet | Thorelli, Hans Birger 1921- Becker, Helmut 1937- Engledow, Jack |
| author_role | aut aut aut |
| author_sort | Thorelli, Hans Birger 1921- |
| author_variant | h b t hb hbt h b hb j e je |
| building | Verbundindex |
| bvnumber | BV007371510 |
| classification_rvk | MS 5560 |
| ctrlnum | (OCoLC)185573059 (DE-599)BVBBV007371510 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Soziologie Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV007371510 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T17:00:53Z |
| institution | BVB |
| isbn | 0884102653 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004759245 |
| oclc_num | 185573059 |
| open_access_boolean | |
| owner | DE-355 DE-BY-UBR DE-12 DE-706 DE-83 DE-188 DE-B170 |
| owner_facet | DE-355 DE-BY-UBR DE-12 DE-706 DE-83 DE-188 DE-B170 |
| physical | XXX, 373 S. graph. Darst. |
| psigel | TUB-nveb |
| publishDate | 1975 |
| publishDateSearch | 1975 |
| publishDateSort | 1975 |
| publisher | Ballinger |
| record_format | marc |
| spelling | Thorelli, Hans Birger 1921- Verfasser (DE-588)121101940 aut The information seekers an international study of consumer information and advertising image Hans B. Thorelli ; Helmut Becker ; Jack Engledow Cambridge, Mass. Ballinger 1975 XXX, 373 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Advertising Consumer education Consumers Becker, Helmut 1937- Verfasser (DE-588)1032657502 aut Engledow, Jack Verfasser aut |
| spellingShingle | Thorelli, Hans Birger 1921- Becker, Helmut 1937- Engledow, Jack The information seekers an international study of consumer information and advertising image Advertising Consumer education Consumers |
| title | The information seekers an international study of consumer information and advertising image |
| title_auth | The information seekers an international study of consumer information and advertising image |
| title_exact_search | The information seekers an international study of consumer information and advertising image |
| title_full | The information seekers an international study of consumer information and advertising image Hans B. Thorelli ; Helmut Becker ; Jack Engledow |
| title_fullStr | The information seekers an international study of consumer information and advertising image Hans B. Thorelli ; Helmut Becker ; Jack Engledow |
| title_full_unstemmed | The information seekers an international study of consumer information and advertising image Hans B. Thorelli ; Helmut Becker ; Jack Engledow |
| title_short | The information seekers |
| title_sort | the information seekers an international study of consumer information and advertising image |
| title_sub | an international study of consumer information and advertising image |
| topic | Advertising Consumer education Consumers |
| topic_facet | Advertising Consumer education Consumers |
| work_keys_str_mv | AT thorellihansbirger theinformationseekersaninternationalstudyofconsumerinformationandadvertisingimage AT beckerhelmut theinformationseekersaninternationalstudyofconsumerinformationandadvertisingimage AT engledowjack theinformationseekersaninternationalstudyofconsumerinformationandadvertisingimage |