Analysis of marketing behavior using nonmetric scaling and related techniques:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Philadelphia
Marketing Science Institute
1968
|
| Schriftenreihe: | Technical monogr.(Interim)
|
| Schlagworte: | |
| Beschreibung: | IV,296 S.m.Abb. |
Internformat
MARC
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| 245 | 1 | 0 | |a Analysis of marketing behavior using nonmetric scaling and related techniques |c Paul E. Green ; Frank J. Carmone ; Patrick J. Robinson* |
| 264 | 1 | |a Philadelphia |b Marketing Science Institute |c 1968 | |
| 300 | |a IV,296 S.m.Abb. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 490 | 0 | |a Technical monogr.(Interim) | |
| 650 | 4 | |a Consumers' preferences | |
| 650 | 4 | |a Marketing research |x Statistical methods | |
| 650 | 4 | |a Scale analysis (Psychology) | |
| 700 | 1 | |a Carmone, Frank J. |e Verfasser |4 aut | |
| 700 | 1 | |a Robinson, Patrick J. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-004656110 | ||
Datensatz im Suchindex
| _version_ | 1804121478488129536 |
|---|---|
| any_adam_object | |
| author | Green, Paul E. Carmone, Frank J. Robinson, Patrick J. |
| author_facet | Green, Paul E. Carmone, Frank J. Robinson, Patrick J. |
| author_role | aut aut aut |
| author_sort | Green, Paul E. |
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| callnumber-search | HF5415.3 |
| callnumber-sort | HF 45415.3 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)4235848 (DE-599)BVBBV007258746 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV007258746 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:58:37Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004656110 |
| oclc_num | 4235848 |
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| physical | IV,296 S.m.Abb. |
| publishDate | 1968 |
| publishDateSearch | 1968 |
| publishDateSort | 1968 |
| publisher | Marketing Science Institute |
| record_format | marc |
| series2 | Technical monogr.(Interim) |
| spelling | Green, Paul E. Verfasser aut Analysis of marketing behavior using nonmetric scaling and related techniques Paul E. Green ; Frank J. Carmone ; Patrick J. Robinson* Philadelphia Marketing Science Institute 1968 IV,296 S.m.Abb. txt rdacontent n rdamedia nc rdacarrier Technical monogr.(Interim) Consumers' preferences Marketing research Statistical methods Scale analysis (Psychology) Carmone, Frank J. Verfasser aut Robinson, Patrick J. Verfasser aut |
| spellingShingle | Green, Paul E. Carmone, Frank J. Robinson, Patrick J. Analysis of marketing behavior using nonmetric scaling and related techniques Consumers' preferences Marketing research Statistical methods Scale analysis (Psychology) |
| title | Analysis of marketing behavior using nonmetric scaling and related techniques |
| title_auth | Analysis of marketing behavior using nonmetric scaling and related techniques |
| title_exact_search | Analysis of marketing behavior using nonmetric scaling and related techniques |
| title_full | Analysis of marketing behavior using nonmetric scaling and related techniques Paul E. Green ; Frank J. Carmone ; Patrick J. Robinson* |
| title_fullStr | Analysis of marketing behavior using nonmetric scaling and related techniques Paul E. Green ; Frank J. Carmone ; Patrick J. Robinson* |
| title_full_unstemmed | Analysis of marketing behavior using nonmetric scaling and related techniques Paul E. Green ; Frank J. Carmone ; Patrick J. Robinson* |
| title_short | Analysis of marketing behavior using nonmetric scaling and related techniques |
| title_sort | analysis of marketing behavior using nonmetric scaling and related techniques |
| topic | Consumers' preferences Marketing research Statistical methods Scale analysis (Psychology) |
| topic_facet | Consumers' preferences Marketing research Statistical methods Scale analysis (Psychology) |
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