Distributor brands versus producer brands: an analysis of the brand policy problems of distributors in a framework of decision theory
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English Swedish |
| Veröffentlicht: |
Stockholm
Economic Research Inst.
1966
|
| Schlagworte: | |
| Beschreibung: | III, 125 S. |
Internformat
MARC
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| 245 | 1 | 0 | |a Distributor brands versus producer brands |b an analysis of the brand policy problems of distributors in a framework of decision theory |c Björn Carlson ; Bertil Kusoffsky* |
| 264 | 1 | |a Stockholm |b Economic Research Inst. |c 1966 | |
| 300 | |a III, 125 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Business names | |
| 650 | 4 | |a Decision making | |
| 650 | 4 | |a Product management | |
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-004549483 | ||
Datensatz im Suchindex
| _version_ | 1804121328800759808 |
|---|---|
| any_adam_object | |
| author | Carlson, Björn Kusoffsky, Bertil |
| author_facet | Carlson, Björn Kusoffsky, Bertil |
| author_role | aut aut |
| author_sort | Carlson, Björn |
| author_variant | b c bc b k bk |
| building | Verbundindex |
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| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
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| callnumber-search | HF5415.15 |
| callnumber-sort | HF 45415.15 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 624 |
| ctrlnum | (OCoLC)990227 (DE-599)BVBBV007135073 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV007135073 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:56:14Z |
| institution | BVB |
| language | English Swedish |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004549483 |
| oclc_num | 990227 |
| open_access_boolean | |
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| physical | III, 125 S. |
| publishDate | 1966 |
| publishDateSearch | 1966 |
| publishDateSort | 1966 |
| publisher | Economic Research Inst. |
| record_format | marc |
| spelling | Carlson, Björn Verfasser aut Distributor brands versus producer brands an analysis of the brand policy problems of distributors in a framework of decision theory Björn Carlson ; Bertil Kusoffsky* Stockholm Economic Research Inst. 1966 III, 125 S. txt rdacontent n rdamedia nc rdacarrier Business names Decision making Product management Kusoffsky, Bertil Verfasser aut |
| spellingShingle | Carlson, Björn Kusoffsky, Bertil Distributor brands versus producer brands an analysis of the brand policy problems of distributors in a framework of decision theory Business names Decision making Product management |
| title | Distributor brands versus producer brands an analysis of the brand policy problems of distributors in a framework of decision theory |
| title_auth | Distributor brands versus producer brands an analysis of the brand policy problems of distributors in a framework of decision theory |
| title_exact_search | Distributor brands versus producer brands an analysis of the brand policy problems of distributors in a framework of decision theory |
| title_full | Distributor brands versus producer brands an analysis of the brand policy problems of distributors in a framework of decision theory Björn Carlson ; Bertil Kusoffsky* |
| title_fullStr | Distributor brands versus producer brands an analysis of the brand policy problems of distributors in a framework of decision theory Björn Carlson ; Bertil Kusoffsky* |
| title_full_unstemmed | Distributor brands versus producer brands an analysis of the brand policy problems of distributors in a framework of decision theory Björn Carlson ; Bertil Kusoffsky* |
| title_short | Distributor brands versus producer brands |
| title_sort | distributor brands versus producer brands an analysis of the brand policy problems of distributors in a framework of decision theory |
| title_sub | an analysis of the brand policy problems of distributors in a framework of decision theory |
| topic | Business names Decision making Product management |
| topic_facet | Business names Decision making Product management |
| work_keys_str_mv | AT carlsonbjorn distributorbrandsversusproducerbrandsananalysisofthebrandpolicyproblemsofdistributorsinaframeworkofdecisiontheory AT kusoffskybertil distributorbrandsversusproducerbrandsananalysisofthebrandpolicyproblemsofdistributorsinaframeworkofdecisiontheory |