Readings in advertising and promotion strategy:
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Homewood, Ill.
Irwin
1968
|
| Schlagworte: | |
| Beschreibung: | X, 301 S. graph. Darst. |
Internformat
MARC
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| 650 | 4 | |a Sales promotion | |
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Datensatz im Suchindex
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| callnumber-subject | HF - Commerce |
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| dewey-full | 659.1/08 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1/08 |
| dewey-search | 659.1/08 |
| dewey-sort | 3659.1 18 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV007125664 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:56:03Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004541233 |
| oclc_num | 245168 |
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| physical | X, 301 S. graph. Darst. |
| psigel | HUB-ZB011200708 |
| publishDate | 1968 |
| publishDateSearch | 1968 |
| publishDateSort | 1968 |
| publisher | Irwin |
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| spelling | Readings in advertising and promotion strategy Arnold M. Barban Homewood, Ill. Irwin 1968 X, 301 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Publicité Ventes - Promotion Advertising Sales promotion Barban, Arnold M. Sonstige oth |
| spellingShingle | Readings in advertising and promotion strategy Publicité Ventes - Promotion Advertising Sales promotion |
| title | Readings in advertising and promotion strategy |
| title_auth | Readings in advertising and promotion strategy |
| title_exact_search | Readings in advertising and promotion strategy |
| title_full | Readings in advertising and promotion strategy Arnold M. Barban |
| title_fullStr | Readings in advertising and promotion strategy Arnold M. Barban |
| title_full_unstemmed | Readings in advertising and promotion strategy Arnold M. Barban |
| title_short | Readings in advertising and promotion strategy |
| title_sort | readings in advertising and promotion strategy |
| topic | Publicité Ventes - Promotion Advertising Sales promotion |
| topic_facet | Publicité Ventes - Promotion Advertising Sales promotion |
| work_keys_str_mv | AT barbanarnoldm readingsinadvertisingandpromotionstrategy |