Consumer research with projective techniques: a case report of theory and successful experimentations in market and marketing research
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Shenandoah,Iowa
Ajax Corp.
1955
|
| Schlagworte: | |
| Beschreibung: | 151 S. Ill., graph. Darst. |
Internformat
MARC
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| 084 | |a QW 300 |0 (DE-625)142175: |2 rvk | ||
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| 245 | 1 | 0 | |a Consumer research with projective techniques |b a case report of theory and successful experimentations in market and marketing research |c Dietz L. Leonhard |
| 264 | 1 | |a Shenandoah,Iowa |b Ajax Corp. |c 1955 | |
| 300 | |a 151 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing research | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-004424762 | ||
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Leonhard, Dietz L. |
| author_facet | Leonhard, Dietz L. |
| author_role | aut |
| author_sort | Leonhard, Dietz L. |
| author_variant | d l l dl dll |
| building | Verbundindex |
| bvnumber | BV006991452 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QW 300 |
| ctrlnum | (OCoLC)2547130 (DE-599)BVBBV006991452 |
| dewey-full | 658.83658.8072 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.83 658.8072 |
| dewey-search | 658.83 658.8072 |
| dewey-sort | 3658.83 3658.8072 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV006991452 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:53:24Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004424762 |
| oclc_num | 2547130 |
| open_access_boolean | |
| owner | DE-355 DE-BY-UBR DE-188 |
| owner_facet | DE-355 DE-BY-UBR DE-188 |
| physical | 151 S. Ill., graph. Darst. |
| publishDate | 1955 |
| publishDateSearch | 1955 |
| publishDateSort | 1955 |
| publisher | Ajax Corp. |
| record_format | marc |
| spelling | Leonhard, Dietz L. Verfasser aut Consumer research with projective techniques a case report of theory and successful experimentations in market and marketing research Dietz L. Leonhard Shenandoah,Iowa Ajax Corp. 1955 151 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing research |
| spellingShingle | Leonhard, Dietz L. Consumer research with projective techniques a case report of theory and successful experimentations in market and marketing research Marketing research |
| title | Consumer research with projective techniques a case report of theory and successful experimentations in market and marketing research |
| title_auth | Consumer research with projective techniques a case report of theory and successful experimentations in market and marketing research |
| title_exact_search | Consumer research with projective techniques a case report of theory and successful experimentations in market and marketing research |
| title_full | Consumer research with projective techniques a case report of theory and successful experimentations in market and marketing research Dietz L. Leonhard |
| title_fullStr | Consumer research with projective techniques a case report of theory and successful experimentations in market and marketing research Dietz L. Leonhard |
| title_full_unstemmed | Consumer research with projective techniques a case report of theory and successful experimentations in market and marketing research Dietz L. Leonhard |
| title_short | Consumer research with projective techniques |
| title_sort | consumer research with projective techniques a case report of theory and successful experimentations in market and marketing research |
| title_sub | a case report of theory and successful experimentations in market and marketing research |
| topic | Marketing research |
| topic_facet | Marketing research |
| work_keys_str_mv | AT leonharddietzl consumerresearchwithprojectivetechniquesacasereportoftheoryandsuccessfulexperimentationsinmarketandmarketingresearch |