Targeting the trendsetting consumer: how to market your product or service to influential buyers
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Homewood, Ill.
Business One Irwin
1992
|
| Schlagworte: | |
| Beschreibung: | VII, 215 S. Ill. |
| ISBN: | 1556234783 |
Internformat
MARC
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| 100 | 1 | |a Zandl, Irma |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Targeting the trendsetting consumer |b how to market your product or service to influential buyers |c Irma Zandl ; Richard Leonard |
| 264 | 1 | |a Homewood, Ill. |b Business One Irwin |c 1992 | |
| 300 | |a VII, 215 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Consumentengedrag |2 gtt | |
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 4 | |a Consumer behavior | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Motivation research (Marketing) | |
| 650 | 0 | 7 | |a Trendsetter |0 (DE-588)4291298-2 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Zandl, Irma Leonard, Richard |
| author_facet | Zandl, Irma Leonard, Richard |
| author_role | aut aut |
| author_sort | Zandl, Irma |
| author_variant | i z iz r l rl |
| building | Verbundindex |
| bvnumber | BV006605461 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.32 |
| callnumber-search | HF5415.32 |
| callnumber-sort | HF 45415.32 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)24375068 (DE-599)BVBBV006605461 |
| dewey-full | 658.8/34 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/34 |
| dewey-search | 658.8/34 |
| dewey-sort | 3658.8 234 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV006605461 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:49:07Z |
| institution | BVB |
| isbn | 1556234783 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004219422 |
| oclc_num | 24375068 |
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| physical | VII, 215 S. Ill. |
| publishDate | 1992 |
| publishDateSearch | 1992 |
| publishDateSort | 1992 |
| publisher | Business One Irwin |
| record_format | marc |
| spelling | Zandl, Irma Verfasser aut Targeting the trendsetting consumer how to market your product or service to influential buyers Irma Zandl ; Richard Leonard Homewood, Ill. Business One Irwin 1992 VII, 215 S. Ill. txt rdacontent n rdamedia nc rdacarrier Consumentengedrag gtt Marketing gtt Consumer behavior Marketing Motivation research (Marketing) Trendsetter (DE-588)4291298-2 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s Trendsetter (DE-588)4291298-2 s DE-604 Leonard, Richard Verfasser aut |
| spellingShingle | Zandl, Irma Leonard, Richard Targeting the trendsetting consumer how to market your product or service to influential buyers Consumentengedrag gtt Marketing gtt Consumer behavior Marketing Motivation research (Marketing) Trendsetter (DE-588)4291298-2 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4291298-2 (DE-588)4037589-4 |
| title | Targeting the trendsetting consumer how to market your product or service to influential buyers |
| title_auth | Targeting the trendsetting consumer how to market your product or service to influential buyers |
| title_exact_search | Targeting the trendsetting consumer how to market your product or service to influential buyers |
| title_full | Targeting the trendsetting consumer how to market your product or service to influential buyers Irma Zandl ; Richard Leonard |
| title_fullStr | Targeting the trendsetting consumer how to market your product or service to influential buyers Irma Zandl ; Richard Leonard |
| title_full_unstemmed | Targeting the trendsetting consumer how to market your product or service to influential buyers Irma Zandl ; Richard Leonard |
| title_short | Targeting the trendsetting consumer |
| title_sort | targeting the trendsetting consumer how to market your product or service to influential buyers |
| title_sub | how to market your product or service to influential buyers |
| topic | Consumentengedrag gtt Marketing gtt Consumer behavior Marketing Motivation research (Marketing) Trendsetter (DE-588)4291298-2 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Consumentengedrag Marketing Consumer behavior Motivation research (Marketing) Trendsetter |
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