Classic failures in product marketing: marketing principles violations and how th avoid them
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY u.a.
Quorum Books
1989
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Beschreibung: | Literaturangaben |
| Beschreibung: | 205 S. graph. Darst. |
| ISBN: | 0899303048 |
Internformat
MARC
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| 100 | 1 | |a Hendon, Donald W. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Classic failures in product marketing |b marketing principles violations and how th avoid them |c Donald W. Hendon |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a New York, NY u.a. |b Quorum Books |c 1989 | |
| 300 | |a 205 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Literaturangaben | ||
| 650 | 7 | |a Faillite - Etats-Unis |2 ram | |
| 650 | 7 | |a Marketing - Etats-Unis |2 ram | |
| 650 | 7 | |a Produits commerciaux - Etats-Unis |2 ram | |
| 650 | 4 | |a Business failures |z United States | |
| 650 | 7 | |a Marketing |z Etats-Unis. |2 ram | |
| 650 | 4 | |a Marketing |z United States | |
| 650 | 4 | |a New products |z United States | |
| 650 | 4 | |a Product management | |
| 650 | 0 | 7 | |a Fehler |0 (DE-588)4016606-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Produktmarketing |0 (DE-588)4134049-8 |2 gnd |9 rswk-swf |
| 651 | 4 | |a USA | |
| 689 | 0 | 0 | |a Produktmarketing |0 (DE-588)4134049-8 |D s |
| 689 | 0 | 1 | |a Fehler |0 (DE-588)4016606-5 |D s |
| 689 | 0 | |5 DE-604 | |
Datensatz im Suchindex
| _version_ | 1805071494305284096 |
|---|---|
| adam_text | |
| any_adam_object | |
| author | Hendon, Donald W. |
| author_facet | Hendon, Donald W. |
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| author_sort | Hendon, Donald W. |
| author_variant | d w h dw dwh |
| building | Verbundindex |
| bvnumber | BV006576713 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.15 |
| callnumber-search | HF5415.15 |
| callnumber-sort | HF 45415.15 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 624 |
| ctrlnum | (OCoLC)613275151 (DE-599)BVBBV006576713 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
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| geographic | USA |
| geographic_facet | USA |
| id | DE-604.BV006576713 |
| illustrated | Illustrated |
| indexdate | 2024-07-20T04:38:43Z |
| institution | BVB |
| isbn | 0899303048 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004196311 |
| oclc_num | 613275151 |
| open_access_boolean | |
| owner | DE-739 DE-2070s DE-188 |
| owner_facet | DE-739 DE-2070s DE-188 |
| physical | 205 S. graph. Darst. |
| publishDate | 1989 |
| publishDateSearch | 1989 |
| publishDateSort | 1989 |
| publisher | Quorum Books |
| record_format | marc |
| spelling | Hendon, Donald W. Verfasser aut Classic failures in product marketing marketing principles violations and how th avoid them Donald W. Hendon 1. publ. New York, NY u.a. Quorum Books 1989 205 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Literaturangaben Faillite - Etats-Unis ram Marketing - Etats-Unis ram Produits commerciaux - Etats-Unis ram Business failures United States Marketing Etats-Unis. ram Marketing United States New products United States Product management Fehler (DE-588)4016606-5 gnd rswk-swf Produktmarketing (DE-588)4134049-8 gnd rswk-swf USA Produktmarketing (DE-588)4134049-8 s Fehler (DE-588)4016606-5 s DE-604 |
| spellingShingle | Hendon, Donald W. Classic failures in product marketing marketing principles violations and how th avoid them Faillite - Etats-Unis ram Marketing - Etats-Unis ram Produits commerciaux - Etats-Unis ram Business failures United States Marketing Etats-Unis. ram Marketing United States New products United States Product management Fehler (DE-588)4016606-5 gnd Produktmarketing (DE-588)4134049-8 gnd |
| subject_GND | (DE-588)4016606-5 (DE-588)4134049-8 |
| title | Classic failures in product marketing marketing principles violations and how th avoid them |
| title_auth | Classic failures in product marketing marketing principles violations and how th avoid them |
| title_exact_search | Classic failures in product marketing marketing principles violations and how th avoid them |
| title_full | Classic failures in product marketing marketing principles violations and how th avoid them Donald W. Hendon |
| title_fullStr | Classic failures in product marketing marketing principles violations and how th avoid them Donald W. Hendon |
| title_full_unstemmed | Classic failures in product marketing marketing principles violations and how th avoid them Donald W. Hendon |
| title_short | Classic failures in product marketing |
| title_sort | classic failures in product marketing marketing principles violations and how th avoid them |
| title_sub | marketing principles violations and how th avoid them |
| topic | Faillite - Etats-Unis ram Marketing - Etats-Unis ram Produits commerciaux - Etats-Unis ram Business failures United States Marketing Etats-Unis. ram Marketing United States New products United States Product management Fehler (DE-588)4016606-5 gnd Produktmarketing (DE-588)4134049-8 gnd |
| topic_facet | Faillite - Etats-Unis Marketing - Etats-Unis Produits commerciaux - Etats-Unis Business failures United States Marketing Etats-Unis. Marketing United States New products United States Product management Fehler Produktmarketing USA |
| work_keys_str_mv | AT hendondonaldw classicfailuresinproductmarketingmarketingprinciplesviolationsandhowthavoidthem |