Consumer behavior: concepts and applications
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
McGraw-Hill
1984
|
| Ausgabe: | 2. ed. |
| Schriftenreihe: | McGraw-Hill series in marketing
|
| Schlagworte: | |
| Beschreibung: | XIX, 727 S. Ill., graph. Darst. |
| ISBN: | 0070387583 |
Internformat
MARC
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| 100 | 1 | |a Loudon, David L. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Consumer behavior |b concepts and applications |c David L. Loudon ; Albert J. Della Bitta |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a New York [u.a.] |b McGraw-Hill |c 1984 | |
| 300 | |a XIX, 727 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a McGraw-Hill series in marketing | |
| 650 | 4 | |a Consommateurs | |
| 650 | 4 | |a Consommateurs - Cas, Études de | |
| 650 | 7 | |a Consommateurs - Cas, études de |2 ram | |
| 650 | 7 | |a Consommateurs |2 ram | |
| 650 | 4 | |a Consumer behavior | |
| 650 | 4 | |a Consumers |v Case studies | |
| 650 | 0 | 7 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
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| 700 | 1 | |a Della Bitta, Albert J. |e Verfasser |0 (DE-588)1048640957 |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-004147299 | ||
Datensatz im Suchindex
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| any_adam_object | |
| author | Loudon, David L. Della Bitta, Albert J. |
| author_GND | (DE-588)1048640957 |
| author_facet | Loudon, David L. Della Bitta, Albert J. |
| author_role | aut aut |
| author_sort | Loudon, David L. |
| author_variant | d l l dl dll b a j d baj bajd |
| building | Verbundindex |
| bvnumber | BV006515433 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.3 |
| callnumber-search | HF5415.3 |
| callnumber-sort | HF 45415.3 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QW 300 |
| ctrlnum | (OCoLC)9644345 (DE-599)BVBBV006515433 |
| dewey-full | 658.8/34 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/34 |
| dewey-search | 658.8/34 |
| dewey-sort | 3658.8 234 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| id | DE-604.BV006515433 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:47:31Z |
| institution | BVB |
| isbn | 0070387583 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004147299 |
| oclc_num | 9644345 |
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| physical | XIX, 727 S. Ill., graph. Darst. |
| publishDate | 1984 |
| publishDateSearch | 1984 |
| publishDateSort | 1984 |
| publisher | McGraw-Hill |
| record_format | marc |
| series2 | McGraw-Hill series in marketing |
| spelling | Loudon, David L. Verfasser aut Consumer behavior concepts and applications David L. Loudon ; Albert J. Della Bitta 2. ed. New York [u.a.] McGraw-Hill 1984 XIX, 727 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier McGraw-Hill series in marketing Consommateurs Consommateurs - Cas, Études de Consommateurs - Cas, études de ram Consommateurs ram Consumer behavior Consumers Case studies Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content (DE-588)4522595-3 Fallstudiensammlung gnd-content Verbraucherverhalten (DE-588)4062644-1 s DE-604 Della Bitta, Albert J. Verfasser (DE-588)1048640957 aut |
| spellingShingle | Loudon, David L. Della Bitta, Albert J. Consumer behavior concepts and applications Consommateurs Consommateurs - Cas, Études de Consommateurs - Cas, études de ram Consommateurs ram Consumer behavior Consumers Case studies Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4062644-1 (DE-588)4151278-9 (DE-588)4522595-3 |
| title | Consumer behavior concepts and applications |
| title_auth | Consumer behavior concepts and applications |
| title_exact_search | Consumer behavior concepts and applications |
| title_full | Consumer behavior concepts and applications David L. Loudon ; Albert J. Della Bitta |
| title_fullStr | Consumer behavior concepts and applications David L. Loudon ; Albert J. Della Bitta |
| title_full_unstemmed | Consumer behavior concepts and applications David L. Loudon ; Albert J. Della Bitta |
| title_short | Consumer behavior |
| title_sort | consumer behavior concepts and applications |
| title_sub | concepts and applications |
| topic | Consommateurs Consommateurs - Cas, Études de Consommateurs - Cas, études de ram Consommateurs ram Consumer behavior Consumers Case studies Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Consommateurs Consommateurs - Cas, Études de Consommateurs - Cas, études de Consumer behavior Consumers Case studies Verbraucherverhalten Einführung Fallstudiensammlung |
| work_keys_str_mv | AT loudondavidl consumerbehaviorconceptsandapplications AT dellabittaalbertj consumerbehaviorconceptsandapplications |