Marketing:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Chicago u.a.
Dryden Pr.
1984
|
| Ausgabe: | 2. ed. |
| Schlagworte: | |
| Beschreibung: | XX, 810 S. graph. Darst., Kt. |
| ISBN: | 0030640873 |
Internformat
MARC
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| 041 | 0 | |a eng | |
| 050 | 0 | |a HF5415 | |
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| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Kurtz, David L. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing |c David L. Kurtz ; Louis E. Boone |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a Chicago u.a. |b Dryden Pr. |c 1984 | |
| 300 | |a XX, 810 S. |b graph. Darst., Kt. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
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| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Boone, Louis E. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-004143678 | ||
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Kurtz, David L. Boone, Louis E. |
| author_facet | Kurtz, David L. Boone, Louis E. |
| author_role | aut aut |
| author_sort | Kurtz, David L. |
| author_variant | d l k dl dlk l e b le leb |
| building | Verbundindex |
| bvnumber | BV006511375 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)9621617 (DE-599)BVBBV006511375 |
| dewey-full | 658.8/00973 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/00973 |
| dewey-search | 658.8/00973 |
| dewey-sort | 3658.8 3973 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| genre | (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV006511375 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:47:27Z |
| institution | BVB |
| isbn | 0030640873 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004143678 |
| oclc_num | 9621617 |
| open_access_boolean | |
| physical | XX, 810 S. graph. Darst., Kt. |
| publishDate | 1984 |
| publishDateSearch | 1984 |
| publishDateSort | 1984 |
| publisher | Dryden Pr. |
| record_format | marc |
| spelling | Kurtz, David L. Verfasser aut Marketing David L. Kurtz ; Louis E. Boone 2. ed. Chicago u.a. Dryden Pr. 1984 XX, 810 S. graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Marketing Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content Marketing (DE-588)4037589-4 s DE-604 Boone, Louis E. Verfasser aut |
| spellingShingle | Kurtz, David L. Boone, Louis E. Marketing Marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4151278-9 |
| title | Marketing |
| title_auth | Marketing |
| title_exact_search | Marketing |
| title_full | Marketing David L. Kurtz ; Louis E. Boone |
| title_fullStr | Marketing David L. Kurtz ; Louis E. Boone |
| title_full_unstemmed | Marketing David L. Kurtz ; Louis E. Boone |
| title_short | Marketing |
| title_sort | marketing |
| topic | Marketing Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Einführung |
| work_keys_str_mv | AT kurtzdavidl marketing AT boonelouise marketing |