APA-Zitierstil (7. Ausg.)

Spitzer, H., & Schwartz, F. R. (1982). Inside retail sales promotion and advertising. Harper & Row.

Chicago-Zitierstil (17. Ausg.)

Spitzer, Harry, und F. Richard Schwartz. Inside Retail Sales Promotion and Advertising. New York, NY: Harper & Row, 1982.

MLA-Zitierstil (9. Ausg.)

Spitzer, Harry, und F. Richard Schwartz. Inside Retail Sales Promotion and Advertising. Harper & Row, 1982.