Marketing classics: a selection of influential articles
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston
Allyn & Bacon
1981
|
| Ausgabe: | 4.ed. |
| Schlagworte: | |
| Beschreibung: | XV, 533 S. graph. Darst. |
| ISBN: | 0205073255 |
Internformat
MARC
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| 041 | 0 | |a eng | |
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| 100 | 1 | |a Enis, Ben M. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing classics |b a selection of influential articles |c Ben M. Enis ; Keith K. Cox* |
| 250 | |a 4.ed. | ||
| 264 | 1 | |a Boston |b Allyn & Bacon |c 1981 | |
| 300 | |a XV, 533 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
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| 338 | |b nc |2 rdacarrier | ||
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| 700 | 1 | |a Cox, Keith K. |e Verfasser |4 aut | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Enis, Ben M. Cox, Keith K. |
| author_facet | Enis, Ben M. Cox, Keith K. |
| author_role | aut aut |
| author_sort | Enis, Ben M. |
| author_variant | b m e bm bme k k c kk kkc |
| building | Verbundindex |
| bvnumber | BV006476968 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)7174584 (DE-599)BVBBV006476968 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 4.ed. |
| format | Book |
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| id | DE-604.BV006476968 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:46:49Z |
| institution | BVB |
| isbn | 0205073255 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004114699 |
| oclc_num | 7174584 |
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| physical | XV, 533 S. graph. Darst. |
| publishDate | 1981 |
| publishDateSearch | 1981 |
| publishDateSort | 1981 |
| publisher | Allyn & Bacon |
| record_format | marc |
| spelling | Enis, Ben M. Verfasser aut Marketing classics a selection of influential articles Ben M. Enis ; Keith K. Cox* 4.ed. Boston Allyn & Bacon 1981 XV, 533 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Marketing (DE-588)4037589-4 s DE-604 Cox, Keith K. Verfasser aut |
| spellingShingle | Enis, Ben M. Cox, Keith K. Marketing classics a selection of influential articles Marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4143413-4 |
| title | Marketing classics a selection of influential articles |
| title_auth | Marketing classics a selection of influential articles |
| title_exact_search | Marketing classics a selection of influential articles |
| title_full | Marketing classics a selection of influential articles Ben M. Enis ; Keith K. Cox* |
| title_fullStr | Marketing classics a selection of influential articles Ben M. Enis ; Keith K. Cox* |
| title_full_unstemmed | Marketing classics a selection of influential articles Ben M. Enis ; Keith K. Cox* |
| title_short | Marketing classics |
| title_sort | marketing classics a selection of influential articles |
| title_sub | a selection of influential articles |
| topic | Marketing Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Aufsatzsammlung |
| work_keys_str_mv | AT enisbenm marketingclassicsaselectionofinfluentialarticles AT coxkeithk marketingclassicsaselectionofinfluentialarticles |