Cases in advertising:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Columbus, OH
Grid Publ.
1981
|
| Schriftenreihe: | Grid series in advertising journalism.
|
| Schlagworte: | |
| Beschreibung: | XIX, 335 S. Ill., graph. Darst. |
| ISBN: | 0882442066 |
Internformat
MARC
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| 020 | |a 0882442066 |9 0-88244-206-6 | ||
| 035 | |a (OCoLC)5447785 | ||
| 035 | |a (DE-599)BVBBV006448485 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-739 |a DE-188 | ||
| 050 | 0 | |a HF5813.U6 | |
| 082 | 0 | |a 659.1/0973 | |
| 084 | |a QP 690 |0 (DE-625)141924: |2 rvk | ||
| 100 | 1 | |a Burton, Philip W. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Cases in advertising |c Philip W. Burton ; Richard Sandhusen* |
| 264 | 1 | |a Columbus, OH |b Grid Publ. |c 1981 | |
| 300 | |a XIX, 335 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Grid series in advertising journalism. | |
| 650 | 4 | |a Advertising |z United States |v Case studies | |
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| 651 | 4 | |a USA | |
| 655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
| 689 | 0 | 0 | |a Werbung |0 (DE-588)4065541-6 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Sandhusen, Richard |e Verfasser |4 aut | |
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Datensatz im Suchindex
| _version_ | 1804120702841782272 |
|---|---|
| any_adam_object | |
| author | Burton, Philip W. Sandhusen, Richard |
| author_facet | Burton, Philip W. Sandhusen, Richard |
| author_role | aut aut |
| author_sort | Burton, Philip W. |
| author_variant | p w b pw pwb r s rs |
| building | Verbundindex |
| bvnumber | BV006448485 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5813 |
| callnumber-raw | HF5813.U6 |
| callnumber-search | HF5813.U6 |
| callnumber-sort | HF 45813 U6 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 690 |
| ctrlnum | (OCoLC)5447785 (DE-599)BVBBV006448485 |
| dewey-full | 659.1/0973 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1/0973 |
| dewey-search | 659.1/0973 |
| dewey-sort | 3659.1 3973 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| geographic | USA |
| geographic_facet | USA |
| id | DE-604.BV006448485 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:46:17Z |
| institution | BVB |
| isbn | 0882442066 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004090616 |
| oclc_num | 5447785 |
| open_access_boolean | |
| owner | DE-739 DE-188 |
| owner_facet | DE-739 DE-188 |
| physical | XIX, 335 S. Ill., graph. Darst. |
| publishDate | 1981 |
| publishDateSearch | 1981 |
| publishDateSort | 1981 |
| publisher | Grid Publ. |
| record_format | marc |
| series2 | Grid series in advertising journalism. |
| spelling | Burton, Philip W. Verfasser aut Cases in advertising Philip W. Burton ; Richard Sandhusen* Columbus, OH Grid Publ. 1981 XIX, 335 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Grid series in advertising journalism. Advertising United States Case studies Werbung (DE-588)4065541-6 gnd rswk-swf USA (DE-588)4522595-3 Fallstudiensammlung gnd-content Werbung (DE-588)4065541-6 s DE-604 Sandhusen, Richard Verfasser aut |
| spellingShingle | Burton, Philip W. Sandhusen, Richard Cases in advertising Advertising United States Case studies Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4065541-6 (DE-588)4522595-3 |
| title | Cases in advertising |
| title_auth | Cases in advertising |
| title_exact_search | Cases in advertising |
| title_full | Cases in advertising Philip W. Burton ; Richard Sandhusen* |
| title_fullStr | Cases in advertising Philip W. Burton ; Richard Sandhusen* |
| title_full_unstemmed | Cases in advertising Philip W. Burton ; Richard Sandhusen* |
| title_short | Cases in advertising |
| title_sort | cases in advertising |
| topic | Advertising United States Case studies Werbung (DE-588)4065541-6 gnd |
| topic_facet | Advertising United States Case studies Werbung USA Fallstudiensammlung |
| work_keys_str_mv | AT burtonphilipw casesinadvertising AT sandhusenrichard casesinadvertising |