Cases in marketing management:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Columbus, OH
Grid
1978
|
| Schriftenreihe: | Grid series in marketing.
|
| Schlagworte: | |
| Beschreibung: | X, 621 S. graph. Darst. |
| ISBN: | 0882441299 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV006428604 | ||
| 003 | DE-604 | ||
| 005 | 20011207 | ||
| 007 | t | ||
| 008 | 930210s1978 d||| |||| 00||| eng d | ||
| 020 | |a 0882441299 |9 0-88244-129-9 | ||
| 035 | |a (OCoLC)4299994 | ||
| 035 | |a (DE-599)BVBBV006428604 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-739 |a DE-188 | ||
| 050 | 0 | |a HF5415.13 | |
| 082 | 0 | |a 658.8 | |
| 084 | |a QP 690 |0 (DE-625)141924: |2 rvk | ||
| 100 | 1 | |a Jain, Subhash C. |d 1942- |e Verfasser |0 (DE-588)123378818 |4 aut | |
| 245 | 1 | 0 | |a Cases in marketing management |c Subhash C. Jain ; Iqbal Mathur* |
| 264 | 1 | |a Columbus, OH |b Grid |c 1978 | |
| 300 | |a X, 621 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Grid series in marketing. | |
| 650 | 4 | |a Marketing |x Management |v Case studies | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Mathur, Iqbal |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-004073608 | ||
Datensatz im Suchindex
| _version_ | 1804120678984581120 |
|---|---|
| any_adam_object | |
| author | Jain, Subhash C. 1942- Mathur, Iqbal |
| author_GND | (DE-588)123378818 |
| author_facet | Jain, Subhash C. 1942- Mathur, Iqbal |
| author_role | aut aut |
| author_sort | Jain, Subhash C. 1942- |
| author_variant | s c j sc scj i m im |
| building | Verbundindex |
| bvnumber | BV006428604 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 690 |
| ctrlnum | (OCoLC)4299994 (DE-599)BVBBV006428604 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01176nam a2200373 c 4500</leader><controlfield tag="001">BV006428604</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20011207 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">930210s1978 d||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0882441299</subfield><subfield code="9">0-88244-129-9</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)4299994</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV006428604</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-739</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.13</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 690</subfield><subfield code="0">(DE-625)141924:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Jain, Subhash C.</subfield><subfield code="d">1942-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)123378818</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Cases in marketing management</subfield><subfield code="c">Subhash C. Jain ; Iqbal Mathur*</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Columbus, OH</subfield><subfield code="b">Grid</subfield><subfield code="c">1978</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">X, 621 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Grid series in marketing.</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield><subfield code="x">Management</subfield><subfield code="v">Case studies</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4522595-3</subfield><subfield code="a">Fallstudiensammlung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Mathur, Iqbal</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-004073608</subfield></datafield></record></collection> |
| genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV006428604 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:45:55Z |
| institution | BVB |
| isbn | 0882441299 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004073608 |
| oclc_num | 4299994 |
| open_access_boolean | |
| owner | DE-739 DE-188 |
| owner_facet | DE-739 DE-188 |
| physical | X, 621 S. graph. Darst. |
| publishDate | 1978 |
| publishDateSearch | 1978 |
| publishDateSort | 1978 |
| publisher | Grid |
| record_format | marc |
| series2 | Grid series in marketing. |
| spelling | Jain, Subhash C. 1942- Verfasser (DE-588)123378818 aut Cases in marketing management Subhash C. Jain ; Iqbal Mathur* Columbus, OH Grid 1978 X, 621 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Grid series in marketing. Marketing Management Case studies Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s DE-604 Mathur, Iqbal Verfasser aut |
| spellingShingle | Jain, Subhash C. 1942- Mathur, Iqbal Cases in marketing management Marketing Management Case studies Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4522595-3 |
| title | Cases in marketing management |
| title_auth | Cases in marketing management |
| title_exact_search | Cases in marketing management |
| title_full | Cases in marketing management Subhash C. Jain ; Iqbal Mathur* |
| title_fullStr | Cases in marketing management Subhash C. Jain ; Iqbal Mathur* |
| title_full_unstemmed | Cases in marketing management Subhash C. Jain ; Iqbal Mathur* |
| title_short | Cases in marketing management |
| title_sort | cases in marketing management |
| topic | Marketing Management Case studies Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Management Case studies Marketing Fallstudiensammlung |
| work_keys_str_mv | AT jainsubhashc casesinmarketingmanagement AT mathuriqbal casesinmarketingmanagement |