La gestion marketing des entreprises: Analyse et décisions
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | French |
| Veröffentlicht: |
Paris
PUF
|
| Schriftenreihe: | Systèmes-décisions: marketing.
|
| Schlagworte: |
Internformat
MARC
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Datensatz im Suchindex
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| any_adam_object | |
| author | Lambin, Jean-Jacques 1933- Peeters, Robert |
| author_GND | (DE-588)124512283 |
| author_facet | Lambin, Jean-Jacques 1933- Peeters, Robert |
| author_role | aut aut |
| author_sort | Lambin, Jean-Jacques 1933- |
| author_variant | j j l jjl r p rp |
| building | Verbundindex |
| bvnumber | BV006427400 |
| classification_rvk | QP 600 |
| ctrlnum | (DE-599)BVBBV006427400 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV006427400 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T19:49:33Z |
| institution | BVB |
| language | French |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-012357129 |
| open_access_boolean | |
| publishDateSort | 0000 |
| publisher | PUF |
| record_format | marc |
| series2 | Systèmes-décisions: marketing. |
| spelling | Lambin, Jean-Jacques 1933- Verfasser (DE-588)124512283 aut La gestion marketing des entreprises Analyse et décisions Jean-Jacques Lambin ; Robert Peeters* Paris PUF txt rdacontent n rdamedia nc rdacarrier Systèmes-décisions: marketing. Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Peeters, Robert Verfasser aut |
| spellingShingle | Lambin, Jean-Jacques 1933- Peeters, Robert La gestion marketing des entreprises Analyse et décisions Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | La gestion marketing des entreprises Analyse et décisions |
| title_auth | La gestion marketing des entreprises Analyse et décisions |
| title_exact_search | La gestion marketing des entreprises Analyse et décisions |
| title_full | La gestion marketing des entreprises Analyse et décisions Jean-Jacques Lambin ; Robert Peeters* |
| title_fullStr | La gestion marketing des entreprises Analyse et décisions Jean-Jacques Lambin ; Robert Peeters* |
| title_full_unstemmed | La gestion marketing des entreprises Analyse et décisions Jean-Jacques Lambin ; Robert Peeters* |
| title_short | La gestion marketing des entreprises |
| title_sort | la gestion marketing des entreprises analyse et decisions |
| title_sub | Analyse et décisions |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
| work_keys_str_mv | AT lambinjeanjacques lagestionmarketingdesentreprisesanalyseetdecisions AT peetersrobert lagestionmarketingdesentreprisesanalyseetdecisions |