Basic marketing: A managerial approach
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Homewood, Ill.
Irwin
1978
|
| Ausgabe: | 6.ed. |
| Schlagworte: | |
| Beschreibung: | XIX, 767 S. Ill., graph. Darst. |
| ISBN: | 0256020485 |
Internformat
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| 035 | |a (DE-599)BVBBV006286273 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
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| 245 | 1 | 0 | |a Basic marketing |b A managerial approach |
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| 336 | |b txt |2 rdacontent | ||
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| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing - Gestion | |
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 4 | |a Marketing |x Management | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
| _version_ | 1804120502325739520 |
|---|---|
| any_adam_object | |
| author | McCarthy, Edmund Jerome 1928-2015 |
| author_GND | (DE-588)12861949X |
| author_facet | McCarthy, Edmund Jerome 1928-2015 |
| author_role | aut |
| author_sort | McCarthy, Edmund Jerome 1928-2015 |
| author_variant | e j m ej ejm |
| building | Verbundindex |
| bvnumber | BV006286273 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)3831583 (DE-599)BVBBV006286273 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 6.ed. |
| format | Book |
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| id | DE-604.BV006286273 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:43:06Z |
| institution | BVB |
| isbn | 0256020485 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003973731 |
| oclc_num | 3831583 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | XIX, 767 S. Ill., graph. Darst. |
| publishDate | 1978 |
| publishDateSearch | 1978 |
| publishDateSort | 1978 |
| publisher | Irwin |
| record_format | marc |
| spelling | McCarthy, Edmund Jerome 1928-2015 Verfasser (DE-588)12861949X aut Basic marketing A managerial approach 6.ed. Homewood, Ill. Irwin 1978 XIX, 767 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing - Gestion Marketing gtt Marketing Management Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 |
| spellingShingle | McCarthy, Edmund Jerome 1928-2015 Basic marketing A managerial approach Marketing - Gestion Marketing gtt Marketing Management Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Basic marketing A managerial approach |
| title_auth | Basic marketing A managerial approach |
| title_exact_search | Basic marketing A managerial approach |
| title_full | Basic marketing A managerial approach |
| title_fullStr | Basic marketing A managerial approach |
| title_full_unstemmed | Basic marketing A managerial approach |
| title_short | Basic marketing |
| title_sort | basic marketing a managerial approach |
| title_sub | A managerial approach |
| topic | Marketing - Gestion Marketing gtt Marketing Management Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing - Gestion Marketing Marketing Management |
| work_keys_str_mv | AT mccarthyedmundjerome basicmarketingamanagerialapproach |