Public and nonprofit marketing: cases and readings
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Palo Alto, Calif. u.a.
Scientific Press u.a.
1984
|
| Schlagworte: | |
| Beschreibung: | XIII, 378 S. Ill., graph. Darst., Kt. |
| ISBN: | 0471885789 |
Internformat
MARC
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Datensatz im Suchindex
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| id | DE-604.BV006140386 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:40:56Z |
| institution | BVB |
| isbn | 0471885789 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003881197 |
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| physical | XIII, 378 S. Ill., graph. Darst., Kt. |
| publishDate | 1984 |
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| publisher | Scientific Press u.a. |
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| spelling | Public and nonprofit marketing cases and readings Mitarb.: Christopher H. Lovelock ; Charles B. Weinberg* Palo Alto, Calif. u.a. Scientific Press u.a. 1984 XIII, 378 S. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Associations sans but lucratif - Marketing Associations sans but lucratif - Marketing - Cas, Études de Entreprises publiques Entreprises publiques - Cas, Études de Information d'État Information d'État - Cas, Études de Government business enterprises Marketing Government business enterprises Marketing Case studies Nonprofit organizations Marketing Nonprofit organizations Marketing Case studies Gemeinnützige Organisation (DE-588)4251871-4 gnd rswk-swf Verwaltung (DE-588)4063317-2 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Öffentliches Unternehmen (DE-588)4075581-2 gnd rswk-swf Soziomarketing (DE-588)4116549-4 gnd rswk-swf Nonprofit-Organisation (DE-588)4293729-2 gnd rswk-swf Gemeinwirtschaftliches Unternehmen (DE-588)4206575-6 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Öffentliches Unternehmen (DE-588)4075581-2 s Marketing (DE-588)4037589-4 s DE-604 Nonprofit-Organisation (DE-588)4293729-2 s USA (DE-588)4078704-7 g 1\p DE-604 Verwaltung (DE-588)4063317-2 s 2\p DE-604 Soziomarketing (DE-588)4116549-4 s 3\p DE-604 Gemeinwirtschaftliches Unternehmen (DE-588)4206575-6 s 4\p DE-604 Gemeinnützige Organisation (DE-588)4251871-4 s 5\p DE-604 Lovelock, Christopher H. 1940-2008 Sonstige (DE-588)133426262 oth Weinberg, Charles B. Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 5\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Public and nonprofit marketing cases and readings Associations sans but lucratif - Marketing Associations sans but lucratif - Marketing - Cas, Études de Entreprises publiques Entreprises publiques - Cas, Études de Information d'État Information d'État - Cas, Études de Government business enterprises Marketing Government business enterprises Marketing Case studies Nonprofit organizations Marketing Nonprofit organizations Marketing Case studies Gemeinnützige Organisation (DE-588)4251871-4 gnd Verwaltung (DE-588)4063317-2 gnd Marketing (DE-588)4037589-4 gnd Öffentliches Unternehmen (DE-588)4075581-2 gnd Soziomarketing (DE-588)4116549-4 gnd Nonprofit-Organisation (DE-588)4293729-2 gnd Gemeinwirtschaftliches Unternehmen (DE-588)4206575-6 gnd |
| subject_GND | (DE-588)4251871-4 (DE-588)4063317-2 (DE-588)4037589-4 (DE-588)4075581-2 (DE-588)4116549-4 (DE-588)4293729-2 (DE-588)4206575-6 (DE-588)4078704-7 (DE-588)4522595-3 |
| title | Public and nonprofit marketing cases and readings |
| title_auth | Public and nonprofit marketing cases and readings |
| title_exact_search | Public and nonprofit marketing cases and readings |
| title_full | Public and nonprofit marketing cases and readings Mitarb.: Christopher H. Lovelock ; Charles B. Weinberg* |
| title_fullStr | Public and nonprofit marketing cases and readings Mitarb.: Christopher H. Lovelock ; Charles B. Weinberg* |
| title_full_unstemmed | Public and nonprofit marketing cases and readings Mitarb.: Christopher H. Lovelock ; Charles B. Weinberg* |
| title_short | Public and nonprofit marketing |
| title_sort | public and nonprofit marketing cases and readings |
| title_sub | cases and readings |
| topic | Associations sans but lucratif - Marketing Associations sans but lucratif - Marketing - Cas, Études de Entreprises publiques Entreprises publiques - Cas, Études de Information d'État Information d'État - Cas, Études de Government business enterprises Marketing Government business enterprises Marketing Case studies Nonprofit organizations Marketing Nonprofit organizations Marketing Case studies Gemeinnützige Organisation (DE-588)4251871-4 gnd Verwaltung (DE-588)4063317-2 gnd Marketing (DE-588)4037589-4 gnd Öffentliches Unternehmen (DE-588)4075581-2 gnd Soziomarketing (DE-588)4116549-4 gnd Nonprofit-Organisation (DE-588)4293729-2 gnd Gemeinwirtschaftliches Unternehmen (DE-588)4206575-6 gnd |
| topic_facet | Associations sans but lucratif - Marketing Associations sans but lucratif - Marketing - Cas, Études de Entreprises publiques Entreprises publiques - Cas, Études de Information d'État Information d'État - Cas, Études de Government business enterprises Marketing Government business enterprises Marketing Case studies Nonprofit organizations Marketing Nonprofit organizations Marketing Case studies Gemeinnützige Organisation Verwaltung Marketing Öffentliches Unternehmen Soziomarketing Nonprofit-Organisation Gemeinwirtschaftliches Unternehmen USA Fallstudiensammlung |
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