Consumer behavior: implications for marketing strategy
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Plano, TX
Business Publ.
1983
|
| Ausgabe: | Rev. ed. |
| Schlagworte: | |
| Beschreibung: | XX, 645 S. Ill., graph. Darst. |
| ISBN: | 0256028710 |
Internformat
MARC
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| 245 | 1 | 0 | |a Consumer behavior |b implications for marketing strategy |c Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney* |
| 250 | |a Rev. ed. | ||
| 264 | 1 | |a Plano, TX |b Business Publ. |c 1983 | |
| 300 | |a XX, 645 S. |b Ill., graph. Darst. | ||
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| 337 | |b n |2 rdamedia | ||
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Datensatz im Suchindex
| _version_ | 1804120365071335424 |
|---|---|
| any_adam_object | |
| author | Hawkins, Del I. Best, Roger J. Coney, Kenneth A. |
| author_facet | Hawkins, Del I. Best, Roger J. Coney, Kenneth A. |
| author_role | aut aut aut |
| author_sort | Hawkins, Del I. |
| author_variant | d i h di dih r j b rj rjb k a c ka kac |
| building | Verbundindex |
| bvnumber | BV006139737 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.3 |
| callnumber-search | HF5415.3 |
| callnumber-sort | HF 45415.3 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QW 300 |
| ctrlnum | (OCoLC)9608896 (DE-599)BVBBV006139737 |
| dewey-full | 658.8/342 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/342 |
| dewey-search | 658.8/342 |
| dewey-sort | 3658.8 3342 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | Rev. ed. |
| format | Book |
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| id | DE-604.BV006139737 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:40:55Z |
| institution | BVB |
| isbn | 0256028710 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003880660 |
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| owner_facet | DE-703 DE-739 DE-188 |
| physical | XX, 645 S. Ill., graph. Darst. |
| publishDate | 1983 |
| publishDateSearch | 1983 |
| publishDateSort | 1983 |
| publisher | Business Publ. |
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| spelling | Hawkins, Del I. Verfasser aut Consumer behavior implications for marketing strategy Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney* Rev. ed. Plano, TX Business Publ. 1983 XX, 645 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Consumer behavior United States Consumers United States Market surveys United States Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Strategie (DE-588)4057952-9 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf 1\p (DE-588)4113937-9 Hochschulschrift gnd-content 2\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Verbraucherverhalten (DE-588)4062644-1 s Marketingstrategie (DE-588)4120697-6 s USA (DE-588)4078704-7 g 3\p DE-604 Marketing (DE-588)4037589-4 s Strategie (DE-588)4057952-9 s 4\p DE-604 Best, Roger J. Verfasser aut Coney, Kenneth A. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Hawkins, Del I. Best, Roger J. Coney, Kenneth A. Consumer behavior implications for marketing strategy Consumer behavior United States Consumers United States Market surveys United States Marketingstrategie (DE-588)4120697-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Marketing (DE-588)4037589-4 gnd Strategie (DE-588)4057952-9 gnd |
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| title | Consumer behavior implications for marketing strategy |
| title_auth | Consumer behavior implications for marketing strategy |
| title_exact_search | Consumer behavior implications for marketing strategy |
| title_full | Consumer behavior implications for marketing strategy Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney* |
| title_fullStr | Consumer behavior implications for marketing strategy Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney* |
| title_full_unstemmed | Consumer behavior implications for marketing strategy Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney* |
| title_short | Consumer behavior |
| title_sort | consumer behavior implications for marketing strategy |
| title_sub | implications for marketing strategy |
| topic | Consumer behavior United States Consumers United States Market surveys United States Marketingstrategie (DE-588)4120697-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Marketing (DE-588)4037589-4 gnd Strategie (DE-588)4057952-9 gnd |
| topic_facet | Consumer behavior United States Consumers United States Market surveys United States Marketingstrategie Verbraucherverhalten Marketing Strategie USA Hochschulschrift Fallstudiensammlung |
| work_keys_str_mv | AT hawkinsdeli consumerbehaviorimplicationsformarketingstrategy AT bestrogerj consumerbehaviorimplicationsformarketingstrategy AT coneykennetha consumerbehaviorimplicationsformarketingstrategy |