Verfügbarkeit: Marketing research

Marketing research: an applied approach

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Bibliographische Detailangaben
Hauptverfasser:	Kinnear, Thomas C. (VerfasserIn), Taylor, James R. (VerfasserIn)
Format:	Buch
Sprache:	English
Veröffentlicht:	New York, NY MacGraw-Hill 1983
Ausgabe:	2.ed.
Schriftenreihe:	MacGraw-Hill series in marketing.
Schlagworte:	Marketing - Gestion Marketing - Recherche Marketing research Marketing > Management Marktforschung Absatzmarktforschung Marketingforschung Diskette
Beschreibung:	XVIII, 698 S. graph. Darst.
ISBN:	007034745X

Internformat

MARC


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Datensatz im Suchindex

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any_adam_object
author	Kinnear, Thomas C. Taylor, James R.
author_facet	Kinnear, Thomas C. Taylor, James R.
author_role	aut aut
author_sort	Kinnear, Thomas C.
author_variant	t c k tc tck j r t jr jrt
building	Verbundindex
bvnumber	BV006139554
callnumber-first	H - Social Science
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callnumber-raw	HF5415.2
callnumber-search	HF5415.2
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callnumber-subject	HF - Commerce
classification_rvk	QP 611
ctrlnum	(OCoLC)8846564 (DE-599)BVBBV006139554
dewey-full	658.8/3
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
dewey-raw	658.8/3
dewey-search	658.8/3
dewey-sort	3658.8 13
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	2.ed.
format	Book
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indexdate	2024-07-09T16:40:55Z
institution	BVB
isbn	007034745X
language	English
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physical	XVIII, 698 S. graph. Darst.
publishDate	1983
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publisher	MacGraw-Hill
record_format	marc
series2	MacGraw-Hill series in marketing.
spelling	Kinnear, Thomas C. Verfasser aut Marketing research an applied approach Thomas C. Kinnear ; James R. Taylor* 2.ed. New York, NY MacGraw-Hill 1983 XVIII, 698 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier MacGraw-Hill series in marketing. Marketing - Gestion Marketing - Recherche Marketing research Marketing Management Marktforschung (DE-588)4037630-8 gnd rswk-swf Absatzmarktforschung (DE-588)4200056-7 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Diskette (DE-588)4122115-1 gnd rswk-swf Marketingforschung (DE-588)4200055-5 s Diskette (DE-588)4122115-1 s 1\p DE-604 Marktforschung (DE-588)4037630-8 s 2\p DE-604 Absatzmarktforschung (DE-588)4200056-7 s 3\p DE-604 Taylor, James R. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Kinnear, Thomas C. Taylor, James R. Marketing research an applied approach Marketing - Gestion Marketing - Recherche Marketing research Marketing Management Marktforschung (DE-588)4037630-8 gnd Absatzmarktforschung (DE-588)4200056-7 gnd Marketingforschung (DE-588)4200055-5 gnd Diskette (DE-588)4122115-1 gnd
subject_GND	(DE-588)4037630-8 (DE-588)4200056-7 (DE-588)4200055-5 (DE-588)4122115-1
title	Marketing research an applied approach
title_auth	Marketing research an applied approach
title_exact_search	Marketing research an applied approach
title_full	Marketing research an applied approach Thomas C. Kinnear ; James R. Taylor*
title_fullStr	Marketing research an applied approach Thomas C. Kinnear ; James R. Taylor*
title_full_unstemmed	Marketing research an applied approach Thomas C. Kinnear ; James R. Taylor*
title_short	Marketing research
title_sort	marketing research an applied approach
title_sub	an applied approach
topic	Marketing - Gestion Marketing - Recherche Marketing research Marketing Management Marktforschung (DE-588)4037630-8 gnd Absatzmarktforschung (DE-588)4200056-7 gnd Marketingforschung (DE-588)4200055-5 gnd Diskette (DE-588)4122115-1 gnd
topic_facet	Marketing - Gestion Marketing - Recherche Marketing research Marketing Management Marktforschung Absatzmarktforschung Marketingforschung Diskette
work_keys_str_mv	AT kinnearthomasc marketingresearchanappliedapproach AT taylorjamesr marketingresearchanappliedapproach

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