Advertising as communication:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Methuen
1987
|
| Ausgabe: | Reprint. |
| Schriftenreihe: | Studies in communication.
|
| Schlagworte: | |
| Beschreibung: | XIV, 230 S. Ill. |
| ISBN: | 0416745202 041674530X |
Internformat
MARC
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| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804120363998642176 |
|---|---|
| any_adam_object | |
| author | Dyer, Gillian |
| author_facet | Dyer, Gillian |
| author_role | aut |
| author_sort | Dyer, Gillian |
| author_variant | g d gd |
| building | Verbundindex |
| bvnumber | BV006138900 |
| classification_rvk | QP 630 |
| ctrlnum | (OCoLC)466317073 (DE-599)BVBBV006138900 |
| dewey-full | 659.1 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 |
| dewey-search | 659.1 |
| dewey-sort | 3659.1 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | Reprint. |
| format | Book |
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| id | DE-604.BV006138900 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:40:54Z |
| institution | BVB |
| isbn | 0416745202 041674530X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003879978 |
| oclc_num | 466317073 |
| open_access_boolean | |
| owner | DE-703 DE-M472 |
| owner_facet | DE-703 DE-M472 |
| physical | XIV, 230 S. Ill. |
| publishDate | 1987 |
| publishDateSearch | 1987 |
| publishDateSort | 1987 |
| publisher | Methuen |
| record_format | marc |
| series2 | Studies in communication. |
| spelling | Dyer, Gillian Verfasser aut Advertising as communication Reprint. London Methuen 1987 XIV, 230 S. Ill. txt rdacontent n rdamedia nc rdacarrier Studies in communication. Kommunikation (DE-588)4031883-7 gnd rswk-swf Massenmedien (DE-588)4037877-9 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Kommunikation (DE-588)4031883-7 s Werbung (DE-588)4065541-6 s DE-604 Massenmedien (DE-588)4037877-9 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Dyer, Gillian Advertising as communication Kommunikation (DE-588)4031883-7 gnd Massenmedien (DE-588)4037877-9 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4031883-7 (DE-588)4037877-9 (DE-588)4065541-6 |
| title | Advertising as communication |
| title_auth | Advertising as communication |
| title_exact_search | Advertising as communication |
| title_full | Advertising as communication |
| title_fullStr | Advertising as communication |
| title_full_unstemmed | Advertising as communication |
| title_short | Advertising as communication |
| title_sort | advertising as communication |
| topic | Kommunikation (DE-588)4031883-7 gnd Massenmedien (DE-588)4037877-9 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Kommunikation Massenmedien Werbung |
| work_keys_str_mv | AT dyergillian advertisingascommunication |