The changing marketing environment: new theories and applications
Gespeichert in:
Format: | Tagungsbericht Buch |
---|---|
Sprache: | English |
Veröffentlicht: |
Chicago, Ill.
1981
|
Schriftenreihe: | American Marketing Association: Series
47 |
Schlagworte: | |
Beschreibung: | Einzelaufnahme eines Zeitschr.-H. |
Beschreibung: | XIV, 471 S. Ill. |
ISBN: | 0877571511 |
Internformat
MARC
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655 | 7 | |0 (DE-588)1071861417 |a Konferenzschrift |2 gnd-content | |
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Datensatz im Suchindex
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discipline | Wirtschaftswissenschaften |
format | Conference Proceeding Book |
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genre | (DE-588)1071861417 Konferenzschrift gnd-content |
genre_facet | Konferenzschrift |
id | DE-604.BV006104897 |
illustrated | Illustrated |
indexdate | 2024-07-09T16:40:21Z |
institution | BVB |
institution_GND | (DE-588)6016647-2 |
isbn | 0877571511 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003856339 |
oclc_num | 233663355 |
open_access_boolean | |
owner | DE-703 DE-355 DE-BY-UBR DE-188 |
owner_facet | DE-703 DE-355 DE-BY-UBR DE-188 |
physical | XIV, 471 S. Ill. |
publishDate | 1981 |
publishDateSearch | 1981 |
publishDateSort | 1981 |
record_format | marc |
series | American Marketing Association: Series |
series2 | American Marketing Association: Series Educators' Conference: Educators' Conference proceedings |
spelling | The changing marketing environment new theories and applications Kenneth Bernhardt ... Chicago, Ill. 1981 XIV, 471 S. Ill. txt rdacontent n rdamedia nc rdacarrier American Marketing Association: Series 47 Educators' Conference: Educators' Conference proceedings 1981 Einzelaufnahme eines Zeitschr.-H. Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)1071861417 Konferenzschrift gnd-content Marketing (DE-588)4037589-4 s DE-604 Bernhardt, Kenneth Sonstige oth Educators' Conference 1981 Washington, DC Sonstige (DE-588)6016647-2 oth American Marketing Association: Series 47 (DE-604)BV000005266 47 |
spellingShingle | The changing marketing environment new theories and applications American Marketing Association: Series Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)1071861417 |
title | The changing marketing environment new theories and applications |
title_auth | The changing marketing environment new theories and applications |
title_exact_search | The changing marketing environment new theories and applications |
title_full | The changing marketing environment new theories and applications Kenneth Bernhardt ... |
title_fullStr | The changing marketing environment new theories and applications Kenneth Bernhardt ... |
title_full_unstemmed | The changing marketing environment new theories and applications Kenneth Bernhardt ... |
title_short | The changing marketing environment |
title_sort | the changing marketing environment new theories and applications |
title_sub | new theories and applications |
topic | Marketing (DE-588)4037589-4 gnd |
topic_facet | Marketing Konferenzschrift |
volume_link | (DE-604)BV000005266 |
work_keys_str_mv | AT bernhardtkenneth thechangingmarketingenvironmentnewtheoriesandapplications AT educatorsconferencewashingtondc thechangingmarketingenvironmentnewtheoriesandapplications |