Marketing strategies for a tough environment: [International Marketing conference, Bal Harbour, Fl. 1979. Proceedings of the 62nd AMA annual marketing conference]
Gespeichert in:
Weitere Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Chicago, Ill.
AMA
1980
|
Schriftenreihe: | American Marketing Association: Series
45 |
Schlagworte: | |
Beschreibung: | 211 S. graph. Darst. |
ISBN: | 0877571252 |
Internformat
MARC
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Datensatz im Suchindex
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indexdate | 2024-08-01T00:08:53Z |
institution | BVB |
isbn | 0877571252 |
language | English |
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physical | 211 S. graph. Darst. |
publishDate | 1980 |
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publishDateSort | 1980 |
publisher | AMA |
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series | American Marketing Association: Series |
series2 | American Marketing Association: Series Proceedings of the ... AMA annual marketing conference / American Marketing Association |
spelling | Marketing strategies for a tough environment [International Marketing conference, Bal Harbour, Fl. 1979. Proceedings of the 62nd AMA annual marketing conference] [eds.:] Peter J. LaPlaca ... Chicago, Ill. AMA 1980 211 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier American Marketing Association: Series 45 Proceedings of the ... AMA annual marketing conference / American Marketing Association 62 Marketing - Congrès Mercadologia larpcal Marketing Congresses Planung (DE-588)4046235-3 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)1071861417 Konferenzschrift gnd-content Marketing (DE-588)4037589-4 s DE-604 Planung (DE-588)4046235-3 s LaPlaca, Peter J. 1946-2024 (DE-588)137685548 edt American Marketing Association: Series 45 (DE-604)BV000005266 45 |
spellingShingle | Marketing strategies for a tough environment [International Marketing conference, Bal Harbour, Fl. 1979. Proceedings of the 62nd AMA annual marketing conference] American Marketing Association: Series Marketing - Congrès Mercadologia larpcal Marketing Congresses Planung (DE-588)4046235-3 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4046235-3 (DE-588)4037589-4 (DE-588)1071861417 |
title | Marketing strategies for a tough environment [International Marketing conference, Bal Harbour, Fl. 1979. Proceedings of the 62nd AMA annual marketing conference] |
title_auth | Marketing strategies for a tough environment [International Marketing conference, Bal Harbour, Fl. 1979. Proceedings of the 62nd AMA annual marketing conference] |
title_exact_search | Marketing strategies for a tough environment [International Marketing conference, Bal Harbour, Fl. 1979. Proceedings of the 62nd AMA annual marketing conference] |
title_full | Marketing strategies for a tough environment [International Marketing conference, Bal Harbour, Fl. 1979. Proceedings of the 62nd AMA annual marketing conference] [eds.:] Peter J. LaPlaca ... |
title_fullStr | Marketing strategies for a tough environment [International Marketing conference, Bal Harbour, Fl. 1979. Proceedings of the 62nd AMA annual marketing conference] [eds.:] Peter J. LaPlaca ... |
title_full_unstemmed | Marketing strategies for a tough environment [International Marketing conference, Bal Harbour, Fl. 1979. Proceedings of the 62nd AMA annual marketing conference] [eds.:] Peter J. LaPlaca ... |
title_short | Marketing strategies for a tough environment |
title_sort | marketing strategies for a tough environment international marketing conference bal harbour fl 1979 proceedings of the 62nd ama annual marketing conference |
title_sub | [International Marketing conference, Bal Harbour, Fl. 1979. Proceedings of the 62nd AMA annual marketing conference] |
topic | Marketing - Congrès Mercadologia larpcal Marketing Congresses Planung (DE-588)4046235-3 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | Marketing - Congrès Mercadologia Marketing Congresses Planung Marketing Konferenzschrift |
volume_link | (DE-604)BV000005266 |
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