Serving the ageless market: strategies for selling to the fifty-plus market
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY [u.a.]
McGraw-Hill
1990
|
| Schlagworte: | |
| Beschreibung: | XVIII, 302 S. Ill., graph. Darst. |
| ISBN: | 0070714061 |
Internformat
MARC
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|---|---|---|---|
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| 003 | DE-604 | ||
| 005 | 20130614 | ||
| 007 | t | ||
| 008 | 921030s1990 ad|| |||| 00||| eng d | ||
| 020 | |a 0070714061 |9 0-07-071406-1 | ||
| 035 | |a (OCoLC)21081720 | ||
| 035 | |a (DE-599)BVBBV006084773 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-703 |a DE-11 |a DE-188 | ||
| 050 | 0 | |a HF5415.13 | |
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| 100 | 1 | |a Wolfe, David B. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Serving the ageless market |b strategies for selling to the fifty-plus market |c David B. Wolfe |
| 264 | 1 | |a New York, NY [u.a.] |b McGraw-Hill |c 1990 | |
| 300 | |a XVIII, 302 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Consommateurs - Attitudes - États-Unis |2 ram | |
| 650 | 7 | |a Consommateurs âgés - États-Unis |2 ram | |
| 650 | 7 | |a Marketing - États-Unis - Gestion |2 ram | |
| 650 | 4 | |a Consumer behavior |z United States | |
| 650 | 4 | |a Marketing |z United States |x Management | |
| 650 | 4 | |a Older consumers |z United States | |
| 650 | 0 | 7 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Alter |0 (DE-588)4001446-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Älterer Mensch |0 (DE-588)4141482-2 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 651 | 4 | |a USA | |
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Datensatz im Suchindex
| _version_ | 1804120307538067456 |
|---|---|
| any_adam_object | |
| author | Wolfe, David B. |
| author_facet | Wolfe, David B. |
| author_role | aut |
| author_sort | Wolfe, David B. |
| author_variant | d b w db dbw |
| building | Verbundindex |
| bvnumber | BV006084773 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QW 300 |
| ctrlnum | (OCoLC)21081720 (DE-599)BVBBV006084773 |
| dewey-full | 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/02 |
| dewey-search | 658.8/02 |
| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| geographic | USA |
| geographic_facet | USA |
| id | DE-604.BV006084773 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:40:00Z |
| institution | BVB |
| isbn | 0070714061 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003841717 |
| oclc_num | 21081720 |
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| physical | XVIII, 302 S. Ill., graph. Darst. |
| publishDate | 1990 |
| publishDateSearch | 1990 |
| publishDateSort | 1990 |
| publisher | McGraw-Hill |
| record_format | marc |
| spelling | Wolfe, David B. Verfasser aut Serving the ageless market strategies for selling to the fifty-plus market David B. Wolfe New York, NY [u.a.] McGraw-Hill 1990 XVIII, 302 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Consommateurs - Attitudes - États-Unis ram Consommateurs âgés - États-Unis ram Marketing - États-Unis - Gestion ram Consumer behavior United States Marketing United States Management Older consumers United States Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Alter (DE-588)4001446-0 gnd rswk-swf Älterer Mensch (DE-588)4141482-2 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf USA Älterer Mensch (DE-588)4141482-2 s Marketing (DE-588)4037589-4 s DE-604 Verbraucherverhalten (DE-588)4062644-1 s Alter (DE-588)4001446-0 s |
| spellingShingle | Wolfe, David B. Serving the ageless market strategies for selling to the fifty-plus market Consommateurs - Attitudes - États-Unis ram Consommateurs âgés - États-Unis ram Marketing - États-Unis - Gestion ram Consumer behavior United States Marketing United States Management Older consumers United States Verbraucherverhalten (DE-588)4062644-1 gnd Alter (DE-588)4001446-0 gnd Älterer Mensch (DE-588)4141482-2 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4062644-1 (DE-588)4001446-0 (DE-588)4141482-2 (DE-588)4037589-4 |
| title | Serving the ageless market strategies for selling to the fifty-plus market |
| title_auth | Serving the ageless market strategies for selling to the fifty-plus market |
| title_exact_search | Serving the ageless market strategies for selling to the fifty-plus market |
| title_full | Serving the ageless market strategies for selling to the fifty-plus market David B. Wolfe |
| title_fullStr | Serving the ageless market strategies for selling to the fifty-plus market David B. Wolfe |
| title_full_unstemmed | Serving the ageless market strategies for selling to the fifty-plus market David B. Wolfe |
| title_short | Serving the ageless market |
| title_sort | serving the ageless market strategies for selling to the fifty plus market |
| title_sub | strategies for selling to the fifty-plus market |
| topic | Consommateurs - Attitudes - États-Unis ram Consommateurs âgés - États-Unis ram Marketing - États-Unis - Gestion ram Consumer behavior United States Marketing United States Management Older consumers United States Verbraucherverhalten (DE-588)4062644-1 gnd Alter (DE-588)4001446-0 gnd Älterer Mensch (DE-588)4141482-2 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Consommateurs - Attitudes - États-Unis Consommateurs âgés - États-Unis Marketing - États-Unis - Gestion Consumer behavior United States Marketing United States Management Older consumers United States Verbraucherverhalten Alter Älterer Mensch Marketing USA |
| work_keys_str_mv | AT wolfedavidb servingtheagelessmarketstrategiesforsellingtothefiftyplusmarket |