Marketing: A managerial approach
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cincinnati, Ohio
South-Western Publ.
1981
|
| Schlagworte: | |
| Beschreibung: | X, 662 S.: Ill., graph.Darst. |
| ISBN: | 0538191007 |
Internformat
MARC
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| 041 | 0 | |a eng | |
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| 100 | 1 | |a Cunningham, William H. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing |b A managerial approach |c William H. Cunningham ; Isabella C. Cunningham* |
| 264 | 1 | |a Cincinnati, Ohio |b South-Western Publ. |c 1981 | |
| 300 | |a X, 662 S.: Ill., graph.Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing | |
| 650 | 7 | |a Marketing |2 ram | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Marketing |x Management | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
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| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Cunningham, Isabella C. |e Verfasser |4 aut | |
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Datensatz im Suchindex
| _version_ | 1804120204624527360 |
|---|---|
| any_adam_object | |
| author | Cunningham, William H. Cunningham, Isabella C. |
| author_facet | Cunningham, William H. Cunningham, Isabella C. |
| author_role | aut aut |
| author_sort | Cunningham, William H. |
| author_variant | w h c wh whc i c c ic icc |
| building | Verbundindex |
| bvnumber | BV006000865 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV006000865 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:38:22Z |
| institution | BVB |
| isbn | 0538191007 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003770929 |
| oclc_num | 8051190 |
| open_access_boolean | |
| owner | DE-703 |
| owner_facet | DE-703 |
| physical | X, 662 S.: Ill., graph.Darst. |
| publishDate | 1981 |
| publishDateSearch | 1981 |
| publishDateSort | 1981 |
| publisher | South-Western Publ. |
| record_format | marc |
| spelling | Cunningham, William H. Verfasser aut Marketing A managerial approach William H. Cunningham ; Isabella C. Cunningham* Cincinnati, Ohio South-Western Publ. 1981 X, 662 S.: Ill., graph.Darst. txt rdacontent n rdamedia nc rdacarrier Marketing Marketing ram Marketing Management Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Cunningham, Isabella C. Verfasser aut |
| spellingShingle | Cunningham, William H. Cunningham, Isabella C. Marketing A managerial approach Marketing Marketing ram Marketing Management Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Marketing A managerial approach |
| title_auth | Marketing A managerial approach |
| title_exact_search | Marketing A managerial approach |
| title_full | Marketing A managerial approach William H. Cunningham ; Isabella C. Cunningham* |
| title_fullStr | Marketing A managerial approach William H. Cunningham ; Isabella C. Cunningham* |
| title_full_unstemmed | Marketing A managerial approach William H. Cunningham ; Isabella C. Cunningham* |
| title_short | Marketing |
| title_sort | marketing a managerial approach |
| title_sub | A managerial approach |
| topic | Marketing Marketing ram Marketing Management Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Marketing Management |
| work_keys_str_mv | AT cunninghamwilliamh marketingamanagerialapproach AT cunninghamisabellac marketingamanagerialapproach |