Die drei Todsünden des Testmarketings:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
Hamburg
Sample
1974 ca
|
| Schriftenreihe: | Vorträge zur Marktforschung.
25. |
| Schlagworte: | |
| Beschreibung: | 30 S.: graph.Darst. |
Internformat
MARC
| LEADER | 00000nam a2200000 cb4500 | ||
|---|---|---|---|
| 001 | BV005947638 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | t | ||
| 008 | 921030s1974 |||| 00||| und d | ||
| 035 | |a (OCoLC)630676261 | ||
| 035 | |a (DE-599)BVBBV005947638 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | |a und | ||
| 049 | |a DE-703 | ||
| 084 | |a QP 611 |0 (DE-625)141908: |2 rvk | ||
| 100 | 1 | |a Höger, Armin |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Die drei Todsünden des Testmarketings |
| 264 | 1 | |a Hamburg |b Sample |c 1974 ca | |
| 300 | |a 30 S.: graph.Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Vorträge zur Marktforschung. |v 25. | |
| 650 | 0 | 7 | |a Testmarkt |0 (DE-588)4184833-0 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Testmarkt |0 (DE-588)4184833-0 |D s |
| 689 | 0 | |5 DE-604 | |
| 830 | 0 | |a Vorträge zur Marktforschung. |v 25. |w (DE-604)BV002792704 |9 25 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-003728303 | ||
Datensatz im Suchindex
| _version_ | 1804120142380007424 |
|---|---|
| any_adam_object | |
| author | Höger, Armin |
| author_facet | Höger, Armin |
| author_role | aut |
| author_sort | Höger, Armin |
| author_variant | a h ah |
| building | Verbundindex |
| bvnumber | BV005947638 |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)630676261 (DE-599)BVBBV005947638 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00945nam a2200313 cb4500</leader><controlfield tag="001">BV005947638</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">921030s1974 |||| 00||| und d</controlfield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)630676261</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV005947638</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1=" " ind2=" "><subfield code="a">und</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-703</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 611</subfield><subfield code="0">(DE-625)141908:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Höger, Armin</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Die drei Todsünden des Testmarketings</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Hamburg</subfield><subfield code="b">Sample</subfield><subfield code="c">1974 ca</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">30 S.: graph.Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="1" ind2=" "><subfield code="a">Vorträge zur Marktforschung.</subfield><subfield code="v">25.</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Testmarkt</subfield><subfield code="0">(DE-588)4184833-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Testmarkt</subfield><subfield code="0">(DE-588)4184833-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="830" ind1=" " ind2="0"><subfield code="a">Vorträge zur Marktforschung.</subfield><subfield code="v">25.</subfield><subfield code="w">(DE-604)BV002792704</subfield><subfield code="9">25</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-003728303</subfield></datafield></record></collection> |
| id | DE-604.BV005947638 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:37:23Z |
| institution | BVB |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003728303 |
| oclc_num | 630676261 |
| open_access_boolean | |
| owner | DE-703 |
| owner_facet | DE-703 |
| physical | 30 S.: graph.Darst. |
| publishDate | 1974 |
| publishDateSearch | 1974 |
| publishDateSort | 1974 |
| publisher | Sample |
| record_format | marc |
| series | Vorträge zur Marktforschung. |
| series2 | Vorträge zur Marktforschung. |
| spelling | Höger, Armin Verfasser aut Die drei Todsünden des Testmarketings Hamburg Sample 1974 ca 30 S.: graph.Darst. txt rdacontent n rdamedia nc rdacarrier Vorträge zur Marktforschung. 25. Testmarkt (DE-588)4184833-0 gnd rswk-swf Testmarkt (DE-588)4184833-0 s DE-604 Vorträge zur Marktforschung. 25. (DE-604)BV002792704 25 |
| spellingShingle | Höger, Armin Die drei Todsünden des Testmarketings Vorträge zur Marktforschung. Testmarkt (DE-588)4184833-0 gnd |
| subject_GND | (DE-588)4184833-0 |
| title | Die drei Todsünden des Testmarketings |
| title_auth | Die drei Todsünden des Testmarketings |
| title_exact_search | Die drei Todsünden des Testmarketings |
| title_full | Die drei Todsünden des Testmarketings |
| title_fullStr | Die drei Todsünden des Testmarketings |
| title_full_unstemmed | Die drei Todsünden des Testmarketings |
| title_short | Die drei Todsünden des Testmarketings |
| title_sort | die drei todsunden des testmarketings |
| topic | Testmarkt (DE-588)4184833-0 gnd |
| topic_facet | Testmarkt |
| volume_link | (DE-604)BV002792704 |
| work_keys_str_mv | AT hogerarmin diedreitodsundendestestmarketings |