Marketing management: operating, strategic, and administrative
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Homewood, Ill.
Irwin
1973
|
Ausgabe: | 3. ed. |
Schlagworte: | |
Beschreibung: | Früher u.d.T.: Howard, John A.: Marketing management ; analysis and planning |
Beschreibung: | XII, 560 S. graph. Darst. |
ISBN: | 0256002274 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV005744731 | ||
003 | DE-604 | ||
005 | 20001127 | ||
007 | t | ||
008 | 921030s1973 d||| |||| 00||| eng d | ||
020 | |a 0256002274 |9 0-256-00227-4 | ||
035 | |a (OCoLC)698514 | ||
035 | |a (DE-599)BVBBV005744731 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | 0 | |a eng | |
049 | |a DE-703 |a DE-355 |a DE-N2 |a DE-83 |a DE-188 | ||
050 | 0 | |a HF5415.13 | |
082 | 0 | |a 658.8 | |
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
100 | 1 | |a Howard, John A. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Marketing management |b operating, strategic, and administrative |c John A. Howard |
250 | |a 3. ed. | ||
264 | 1 | |a Homewood, Ill. |b Irwin |c 1973 | |
300 | |a XII, 560 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Früher u.d.T.: Howard, John A.: Marketing management ; analysis and planning | ||
650 | 4 | |a Mercadotecnía - Administración | |
650 | 4 | |a Marketing |x Management | |
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689 | 0 | 0 | |a Marketingmanagement |0 (DE-588)4168907-0 |D s |
689 | 0 | |5 DE-604 | |
940 | 1 | |q TUB-nveb | |
999 | |a oai:aleph.bib-bvb.de:BVB01-003586573 |
Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Howard, John A. |
author_facet | Howard, John A. |
author_role | aut |
author_sort | Howard, John A. |
author_variant | j a h ja jah |
building | Verbundindex |
bvnumber | BV005744731 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.13 |
callnumber-search | HF5415.13 |
callnumber-sort | HF 45415.13 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)698514 (DE-599)BVBBV005744731 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 3. ed. |
format | Book |
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id | DE-604.BV005744731 |
illustrated | Illustrated |
indexdate | 2024-07-09T16:33:57Z |
institution | BVB |
isbn | 0256002274 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003586573 |
oclc_num | 698514 |
open_access_boolean | |
owner | DE-703 DE-355 DE-BY-UBR DE-N2 DE-83 DE-188 |
owner_facet | DE-703 DE-355 DE-BY-UBR DE-N2 DE-83 DE-188 |
physical | XII, 560 S. graph. Darst. |
psigel | TUB-nveb |
publishDate | 1973 |
publishDateSearch | 1973 |
publishDateSort | 1973 |
publisher | Irwin |
record_format | marc |
spelling | Howard, John A. Verfasser aut Marketing management operating, strategic, and administrative John A. Howard 3. ed. Homewood, Ill. Irwin 1973 XII, 560 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Früher u.d.T.: Howard, John A.: Marketing management ; analysis and planning Mercadotecnía - Administración Marketing Management Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 s DE-604 |
spellingShingle | Howard, John A. Marketing management operating, strategic, and administrative Mercadotecnía - Administración Marketing Management Marketingmanagement (DE-588)4168907-0 gnd |
subject_GND | (DE-588)4168907-0 |
title | Marketing management operating, strategic, and administrative |
title_auth | Marketing management operating, strategic, and administrative |
title_exact_search | Marketing management operating, strategic, and administrative |
title_full | Marketing management operating, strategic, and administrative John A. Howard |
title_fullStr | Marketing management operating, strategic, and administrative John A. Howard |
title_full_unstemmed | Marketing management operating, strategic, and administrative John A. Howard |
title_short | Marketing management |
title_sort | marketing management operating strategic and administrative |
title_sub | operating, strategic, and administrative |
topic | Mercadotecnía - Administración Marketing Management Marketingmanagement (DE-588)4168907-0 gnd |
topic_facet | Mercadotecnía - Administración Marketing Management Marketingmanagement |
work_keys_str_mv | AT howardjohna marketingmanagementoperatingstrategicandadministrative |