Marketing/research people: their behind-the-scenes stories
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Chicago, Ill.
Crain Books
1984
|
| Schlagworte: | |
| Beschreibung: | X, 190 S. Ill., graph. Darst. |
| ISBN: | 0872510905 |
Internformat
MARC
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| 041 | 0 | |a eng | |
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| 100 | 1 | |a Honomichl, Jack J. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing/research people |b their behind-the-scenes stories |
| 264 | 1 | |a Chicago, Ill. |b Crain Books |c 1984 | |
| 300 | |a X, 190 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing - Recherche - États-Unis - Cas, Études de | |
| 650 | 4 | |a Marketing - États-Unis - Cas, Études de | |
| 650 | 4 | |a Publicité - États-Unis - Cas, Études de | |
| 650 | 4 | |a Advertising |z United States |v Case studies | |
| 650 | 4 | |a Marketing research |z United States |v Case studies | |
| 650 | 4 | |a Marketing |z United States |v Case studies | |
| 650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
| 651 | 4 | |a USA | |
| 655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Honomichl, Jack J. |
| author_facet | Honomichl, Jack J. |
| author_role | aut |
| author_sort | Honomichl, Jack J. |
| author_variant | j j h jj jjh |
| building | Verbundindex |
| bvnumber | BV005548284 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.2 |
| callnumber-search | HF5415.2 |
| callnumber-sort | HF 45415.2 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 690 |
| ctrlnum | (OCoLC)10280215 (DE-599)BVBBV005548284 |
| dewey-full | 658.8/3 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/3 |
| dewey-search | 658.8/3 |
| dewey-sort | 3658.8 13 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| geographic | USA |
| geographic_facet | USA |
| id | DE-604.BV005548284 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:31:28Z |
| institution | BVB |
| isbn | 0872510905 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003479031 |
| oclc_num | 10280215 |
| open_access_boolean | |
| owner | DE-92 |
| owner_facet | DE-92 |
| physical | X, 190 S. Ill., graph. Darst. |
| publishDate | 1984 |
| publishDateSearch | 1984 |
| publishDateSort | 1984 |
| publisher | Crain Books |
| record_format | marc |
| spelling | Honomichl, Jack J. Verfasser aut Marketing/research people their behind-the-scenes stories Chicago, Ill. Crain Books 1984 X, 190 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing - Recherche - États-Unis - Cas, Études de Marketing - États-Unis - Cas, Études de Publicité - États-Unis - Cas, Études de Advertising United States Case studies Marketing research United States Case studies Marketing United States Case studies Marktforschung (DE-588)4037630-8 gnd rswk-swf USA (DE-588)4522595-3 Fallstudiensammlung gnd-content Marktforschung (DE-588)4037630-8 s DE-604 |
| spellingShingle | Honomichl, Jack J. Marketing/research people their behind-the-scenes stories Marketing - Recherche - États-Unis - Cas, Études de Marketing - États-Unis - Cas, Études de Publicité - États-Unis - Cas, Études de Advertising United States Case studies Marketing research United States Case studies Marketing United States Case studies Marktforschung (DE-588)4037630-8 gnd |
| subject_GND | (DE-588)4037630-8 (DE-588)4522595-3 |
| title | Marketing/research people their behind-the-scenes stories |
| title_auth | Marketing/research people their behind-the-scenes stories |
| title_exact_search | Marketing/research people their behind-the-scenes stories |
| title_full | Marketing/research people their behind-the-scenes stories |
| title_fullStr | Marketing/research people their behind-the-scenes stories |
| title_full_unstemmed | Marketing/research people their behind-the-scenes stories |
| title_short | Marketing/research people |
| title_sort | marketing research people their behind the scenes stories |
| title_sub | their behind-the-scenes stories |
| topic | Marketing - Recherche - États-Unis - Cas, Études de Marketing - États-Unis - Cas, Études de Publicité - États-Unis - Cas, Études de Advertising United States Case studies Marketing research United States Case studies Marketing United States Case studies Marktforschung (DE-588)4037630-8 gnd |
| topic_facet | Marketing - Recherche - États-Unis - Cas, Études de Marketing - États-Unis - Cas, Études de Publicité - États-Unis - Cas, Études de Advertising United States Case studies Marketing research United States Case studies Marketing United States Case studies Marktforschung USA Fallstudiensammlung |
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