Analyse des Werbeträgers:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Abschlussarbeit Buch |
| Sprache: | German |
| Veröffentlicht: |
Stuttgart
Poeschel
1974
|
| Schriftenreihe: | Abhandlungen zur Werbewissenschaft und Werbepraxis
10 |
| Schlagworte: | |
| Beschreibung: | X, 150 S. graph. Darst. |
| ISBN: | 3791001647 |
Internformat
MARC
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| 100 | 1 | |a Robl, Karl |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Analyse des Werbeträgers |c Karl Robl |
| 264 | 1 | |a Stuttgart |b Poeschel |c 1974 | |
| 300 | |a X, 150 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Abhandlungen zur Werbewissenschaft und Werbepraxis |v 10 | |
| 502 | |a Zugl.: Erlangen-Nürnberg, Univ., Diss., 1974 | ||
| 650 | 4 | |a Advertising | |
| 650 | 0 | 7 | |a Werbeträger |0 (DE-588)4133377-9 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Mediaanalyse |0 (DE-588)4140734-9 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Robl, Karl |
| author_facet | Robl, Karl |
| author_role | aut |
| author_sort | Robl, Karl |
| author_variant | k r kr |
| building | Verbundindex |
| bvnumber | BV005543863 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5821 |
| callnumber-raw | HF5821 HF5823 |
| callnumber-search | HF5821 HF5823 |
| callnumber-sort | HF 45821 |
| callnumber-subject | HF - Commerce |
| classification_rvk | AP 17400 QP 632 |
| ctrlnum | (OCoLC)2552722 (DE-599)BVBBV005543863 |
| dewey-full | 659.1 659.1/08 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 659.1/08 |
| dewey-search | 659.1 659.1/08 |
| dewey-sort | 3659.1 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| format | Thesis Book |
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| genre | (DE-588)4113937-9 Hochschulschrift gnd-content |
| genre_facet | Hochschulschrift |
| id | DE-604.BV005543863 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:31:25Z |
| institution | BVB |
| isbn | 3791001647 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003476447 |
| oclc_num | 2552722 |
| open_access_boolean | |
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| physical | X, 150 S. graph. Darst. |
| psigel | TUB-nveb HUB-ZB011201104 |
| publishDate | 1974 |
| publishDateSearch | 1974 |
| publishDateSort | 1974 |
| publisher | Poeschel |
| record_format | marc |
| series | Abhandlungen zur Werbewissenschaft und Werbepraxis |
| series2 | Abhandlungen zur Werbewissenschaft und Werbepraxis |
| spelling | Robl, Karl Verfasser aut Analyse des Werbeträgers Karl Robl Stuttgart Poeschel 1974 X, 150 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Abhandlungen zur Werbewissenschaft und Werbepraxis 10 Zugl.: Erlangen-Nürnberg, Univ., Diss., 1974 Advertising Werbeträger (DE-588)4133377-9 gnd rswk-swf Mediaanalyse (DE-588)4140734-9 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Werbeträger (DE-588)4133377-9 s DE-604 Mediaanalyse (DE-588)4140734-9 s Abhandlungen zur Werbewissenschaft und Werbepraxis 10 (DE-604)BV002783490 10 |
| spellingShingle | Robl, Karl Analyse des Werbeträgers Abhandlungen zur Werbewissenschaft und Werbepraxis Advertising Werbeträger (DE-588)4133377-9 gnd Mediaanalyse (DE-588)4140734-9 gnd |
| subject_GND | (DE-588)4133377-9 (DE-588)4140734-9 (DE-588)4113937-9 |
| title | Analyse des Werbeträgers |
| title_auth | Analyse des Werbeträgers |
| title_exact_search | Analyse des Werbeträgers |
| title_full | Analyse des Werbeträgers Karl Robl |
| title_fullStr | Analyse des Werbeträgers Karl Robl |
| title_full_unstemmed | Analyse des Werbeträgers Karl Robl |
| title_short | Analyse des Werbeträgers |
| title_sort | analyse des werbetragers |
| topic | Advertising Werbeträger (DE-588)4133377-9 gnd Mediaanalyse (DE-588)4140734-9 gnd |
| topic_facet | Advertising Werbeträger Mediaanalyse Hochschulschrift |
| volume_link | (DE-604)BV002783490 |
| work_keys_str_mv | AT roblkarl analysedeswerbetragers |