Marketing: 1 Käuferverhalten, Marktforschung und Marketing-Prognosen
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Berlin [u.a.]
Springer
1992
|
| Ausgabe: | 2., verb. Aufl. |
| Schriftenreihe: | Springer-Lehrbuch
|
| Schlagworte: | |
| Beschreibung: | XIV, 261 S. graph. Darst. |
| ISBN: | 3540551360 0387551360 |
Internformat
MARC
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Berndt, Ralph 1947-2020 |
| author_GND | (DE-588)10901815X |
| author_facet | Berndt, Ralph 1947-2020 |
| author_role | aut |
| author_sort | Berndt, Ralph 1947-2020 |
| author_variant | r b rb |
| building | Verbundindex |
| bvnumber | BV005460038 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)75243190 (DE-599)BVBBV005460038 |
| discipline | Wirtschaftswissenschaften |
| edition | 2., verb. Aufl. |
| format | Book |
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| genre | (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV005460038 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:29:55Z |
| institution | BVB |
| isbn | 3540551360 0387551360 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003417012 |
| oclc_num | 75243190 |
| open_access_boolean | |
| owner | DE-Aug4 DE-703 DE-M49 DE-BY-TUM DE-19 DE-BY-UBM DE-706 DE-521 DE-83 DE-11 DE-188 DE-634 |
| owner_facet | DE-Aug4 DE-703 DE-M49 DE-BY-TUM DE-19 DE-BY-UBM DE-706 DE-521 DE-83 DE-11 DE-188 DE-634 |
| physical | XIV, 261 S. graph. Darst. |
| publishDate | 1992 |
| publishDateSearch | 1992 |
| publishDateSort | 1992 |
| publisher | Springer |
| record_format | marc |
| series2 | Springer-Lehrbuch |
| spelling | Berndt, Ralph 1947-2020 Verfasser (DE-588)10901815X aut Marketing 1 Käuferverhalten, Marktforschung und Marketing-Prognosen Ralph Berndt 2., verb. Aufl. Berlin [u.a.] Springer 1992 XIV, 261 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Springer-Lehrbuch (DE-588)4151278-9 Einführung gnd-content (DE-604)BV002756386 1 |
| spellingShingle | Berndt, Ralph 1947-2020 Marketing |
| subject_GND | (DE-588)4151278-9 |
| title | Marketing |
| title_auth | Marketing |
| title_exact_search | Marketing |
| title_full | Marketing 1 Käuferverhalten, Marktforschung und Marketing-Prognosen Ralph Berndt |
| title_fullStr | Marketing 1 Käuferverhalten, Marktforschung und Marketing-Prognosen Ralph Berndt |
| title_full_unstemmed | Marketing 1 Käuferverhalten, Marktforschung und Marketing-Prognosen Ralph Berndt |
| title_short | Marketing |
| title_sort | marketing kauferverhalten marktforschung und marketing prognosen |
| topic_facet | Einführung |
| volume_link | (DE-604)BV002756386 |
| work_keys_str_mv | AT berndtralph marketing1 |