Marketing Research: Text and cases
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cambridge, Mass.
Winthrop
1979
|
| Schlagworte: | |
| Beschreibung: | XIV, 432 S. |
| ISBN: | 087626562X |
Internformat
MARC
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|---|---|---|---|
| 001 | BV005332177 | ||
| 003 | DE-604 | ||
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| 007 | t | ||
| 008 | 920527s1979 |||| 00||| eng d | ||
| 020 | |a 087626562X |9 0-87626-562-X | ||
| 035 | |a (OCoLC)4774579 | ||
| 035 | |a (DE-599)BVBBV005332177 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-473 |a DE-739 |a DE-83 |a DE-188 | ||
| 050 | 0 | |a HF5415.2 | |
| 082 | 0 | |a 658.8/3 | |
| 084 | |a QP 611 |0 (DE-625)141908: |2 rvk | ||
| 100 | 1 | |a MacGown, K. L. |e Verfasser |0 (DE-588)170494810 |4 aut | |
| 245 | 1 | 0 | |a Marketing Research |b Text and cases |c K. L. McGown |
| 264 | 1 | |a Cambridge, Mass. |b Winthrop |c 1979 | |
| 300 | |a XIV, 432 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Marktonderzoek |2 gtt | |
| 650 | 4 | |a Marketing research | |
| 650 | 4 | |a Marketing research |x Case studies | |
| 650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
| 689 | 0 | 0 | |a Marktforschung |0 (DE-588)4037630-8 |D s |
| 689 | 0 | |5 DE-604 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-003338332 | ||
Datensatz im Suchindex
| _version_ | 1804119547771355136 |
|---|---|
| any_adam_object | |
| author | MacGown, K. L. |
| author_GND | (DE-588)170494810 |
| author_facet | MacGown, K. L. |
| author_role | aut |
| author_sort | MacGown, K. L. |
| author_variant | k l m kl klm |
| building | Verbundindex |
| bvnumber | BV005332177 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.2 |
| callnumber-search | HF5415.2 |
| callnumber-sort | HF 45415.2 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)4774579 (DE-599)BVBBV005332177 |
| dewey-full | 658.8/3 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/3 |
| dewey-search | 658.8/3 |
| dewey-sort | 3658.8 13 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV005332177 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:27:56Z |
| institution | BVB |
| isbn | 087626562X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003338332 |
| oclc_num | 4774579 |
| open_access_boolean | |
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| owner_facet | DE-473 DE-BY-UBG DE-739 DE-83 DE-188 |
| physical | XIV, 432 S. |
| publishDate | 1979 |
| publishDateSearch | 1979 |
| publishDateSort | 1979 |
| publisher | Winthrop |
| record_format | marc |
| spelling | MacGown, K. L. Verfasser (DE-588)170494810 aut Marketing Research Text and cases K. L. McGown Cambridge, Mass. Winthrop 1979 XIV, 432 S. txt rdacontent n rdamedia nc rdacarrier Marktonderzoek gtt Marketing research Marketing research Case studies Marktforschung (DE-588)4037630-8 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marktforschung (DE-588)4037630-8 s DE-604 |
| spellingShingle | MacGown, K. L. Marketing Research Text and cases Marktonderzoek gtt Marketing research Marketing research Case studies Marktforschung (DE-588)4037630-8 gnd |
| subject_GND | (DE-588)4037630-8 (DE-588)4522595-3 |
| title | Marketing Research Text and cases |
| title_auth | Marketing Research Text and cases |
| title_exact_search | Marketing Research Text and cases |
| title_full | Marketing Research Text and cases K. L. McGown |
| title_fullStr | Marketing Research Text and cases K. L. McGown |
| title_full_unstemmed | Marketing Research Text and cases K. L. McGown |
| title_short | Marketing Research |
| title_sort | marketing research text and cases |
| title_sub | Text and cases |
| topic | Marktonderzoek gtt Marketing research Marketing research Case studies Marktforschung (DE-588)4037630-8 gnd |
| topic_facet | Marktonderzoek Marketing research Marketing research Case studies Marktforschung Fallstudiensammlung |
| work_keys_str_mv | AT macgownkl marketingresearchtextandcases |