Les mots de la publicité: l'architecture du slogan
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | French |
| Veröffentlicht: |
Paris
Presses du CNRS
1990
|
| Schriftenreihe: | CNRS plus
|
| Schlagworte: | |
| Beschreibung: | 254 S. Ill., graph. Darst. |
| ISBN: | 2876820390 |
Internformat
MARC
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| 001 | BV005295656 | ||
| 003 | DE-604 | ||
| 005 | 20090423 | ||
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| 035 | |a (DE-599)BVBBV005295656 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a fre | |
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| 245 | 1 | 0 | |a Les mots de la publicité |b l'architecture du slogan |c Blanche Grunig |
| 264 | 1 | |a Paris |b Presses du CNRS |c 1990 | |
| 300 | |a 254 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a CNRS plus | |
| 650 | 7 | |a Langage publicitaire |2 ram | |
| 650 | 4 | |a Linguistique | |
| 650 | 4 | |a Message publicitaire | |
| 650 | 4 | |a Publicité - France - Langage | |
| 650 | 4 | |a Publicité - Langage | |
| 650 | 4 | |a Publicité - Rédaction - France | |
| 650 | 4 | |a Slogans | |
| 650 | 4 | |a Slogans - France | |
| 650 | 7 | |a Slogans |2 ram | |
| 650 | 0 | 7 | |a Werbesprache |0 (DE-588)4065535-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Französisch |0 (DE-588)4113615-9 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Französisch |0 (DE-588)4113615-9 |D s |
| 689 | 0 | 1 | |a Werbesprache |0 (DE-588)4065535-0 |D s |
| 689 | 0 | |5 DE-604 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-003306676 | ||
Datensatz im Suchindex
| _version_ | 1804119497669345280 |
|---|---|
| any_adam_object | |
| author | Grunig, Blanche-Noëlle |
| author_facet | Grunig, Blanche-Noëlle |
| author_role | aut |
| author_sort | Grunig, Blanche-Noëlle |
| author_variant | b n g bng |
| building | Verbundindex |
| bvnumber | BV005295656 |
| callnumber-first | H - Social Science |
| callnumber-label | HF6135G78 1990 |
| callnumber-raw | HF6135G78 1990 |
| callnumber-search | HF6135G78 1990 |
| callnumber-sort | HF 46135 G78 41990 |
| callnumber-subject | HF - Commerce |
| classification_rvk | ID 2661 |
| ctrlnum | (OCoLC)299425032 (DE-599)BVBBV005295656 |
| dewey-full | 302.23 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 302 - Social interaction |
| dewey-raw | 302.23 |
| dewey-search | 302.23 |
| dewey-sort | 3302.23 |
| dewey-tens | 300 - Social sciences |
| discipline | Soziologie Romanistik |
| format | Book |
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| id | DE-604.BV005295656 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:27:08Z |
| institution | BVB |
| isbn | 2876820390 |
| language | French |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003306676 |
| oclc_num | 299425032 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG DE-739 DE-824 DE-29 DE-384 DE-19 DE-BY-UBM DE-355 DE-BY-UBR |
| owner_facet | DE-473 DE-BY-UBG DE-739 DE-824 DE-29 DE-384 DE-19 DE-BY-UBM DE-355 DE-BY-UBR |
| physical | 254 S. Ill., graph. Darst. |
| publishDate | 1990 |
| publishDateSearch | 1990 |
| publishDateSort | 1990 |
| publisher | Presses du CNRS |
| record_format | marc |
| series2 | CNRS plus |
| spelling | Grunig, Blanche-Noëlle Verfasser aut Les mots de la publicité l'architecture du slogan Blanche Grunig Paris Presses du CNRS 1990 254 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier CNRS plus Langage publicitaire ram Linguistique Message publicitaire Publicité - France - Langage Publicité - Langage Publicité - Rédaction - France Slogans Slogans - France Slogans ram Werbesprache (DE-588)4065535-0 gnd rswk-swf Französisch (DE-588)4113615-9 gnd rswk-swf Französisch (DE-588)4113615-9 s Werbesprache (DE-588)4065535-0 s DE-604 |
| spellingShingle | Grunig, Blanche-Noëlle Les mots de la publicité l'architecture du slogan Langage publicitaire ram Linguistique Message publicitaire Publicité - France - Langage Publicité - Langage Publicité - Rédaction - France Slogans Slogans - France Slogans ram Werbesprache (DE-588)4065535-0 gnd Französisch (DE-588)4113615-9 gnd |
| subject_GND | (DE-588)4065535-0 (DE-588)4113615-9 |
| title | Les mots de la publicité l'architecture du slogan |
| title_auth | Les mots de la publicité l'architecture du slogan |
| title_exact_search | Les mots de la publicité l'architecture du slogan |
| title_full | Les mots de la publicité l'architecture du slogan Blanche Grunig |
| title_fullStr | Les mots de la publicité l'architecture du slogan Blanche Grunig |
| title_full_unstemmed | Les mots de la publicité l'architecture du slogan Blanche Grunig |
| title_short | Les mots de la publicité |
| title_sort | les mots de la publicite l architecture du slogan |
| title_sub | l'architecture du slogan |
| topic | Langage publicitaire ram Linguistique Message publicitaire Publicité - France - Langage Publicité - Langage Publicité - Rédaction - France Slogans Slogans - France Slogans ram Werbesprache (DE-588)4065535-0 gnd Französisch (DE-588)4113615-9 gnd |
| topic_facet | Langage publicitaire Linguistique Message publicitaire Publicité - France - Langage Publicité - Langage Publicité - Rédaction - France Slogans Slogans - France Werbesprache Französisch |
| work_keys_str_mv | AT grunigblanchenoelle lesmotsdelapublicitelarchitectureduslogan |