APA-Zitierstil (7. Ausg.)

Chiplin, B., & Sturgess, B. (1981). Economics of advertising (2. ed.). Holt, Rinehart and Winston.

Chicago-Zitierstil (17. Ausg.)

Chiplin, Brian, und Brian Sturgess. Economics of Advertising. 2. ed. London u.a: Holt, Rinehart and Winston, 1981.

MLA-Zitierstil (9. Ausg.)

Chiplin, Brian, und Brian Sturgess. Economics of Advertising. 2. ed. Holt, Rinehart and Winston, 1981.