Deliberate ambiguity in advertising:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Bern
Francke
1980
|
| Schriftenreihe: | Schweizer anglistische Arbeiten.
102. |
| Schlagworte: | |
| Beschreibung: | 83 S. |
| ISBN: | 3772015050 |
Internformat
MARC
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| 245 | 1 | 0 | |a Deliberate ambiguity in advertising |
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| 490 | 1 | |a Schweizer anglistische Arbeiten. |v 102. | |
| 650 | 4 | |a Englisch | |
| 650 | 4 | |a Advertising |z Great Britain | |
| 650 | 4 | |a Ambiguity in advertising | |
| 650 | 4 | |a English language |x Semantics | |
| 650 | 4 | |a English wit and humor | |
| 650 | 4 | |a Wit and humor in advertising | |
| 650 | 0 | 7 | |a Englisch |0 (DE-588)4014777-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Ambiguität |0 (DE-588)4138525-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbesprache |0 (DE-588)4065535-0 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
| _version_ | 1804119403349934080 |
|---|---|
| any_adam_object | |
| author | Bürli-Storz, Claudia |
| author_facet | Bürli-Storz, Claudia |
| author_role | aut |
| author_sort | Bürli-Storz, Claudia |
| author_variant | c b s cbs |
| building | Verbundindex |
| bvnumber | BV005229497 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5827 |
| callnumber-raw | HF5827 |
| callnumber-search | HF5827 |
| callnumber-sort | HF 45827 |
| callnumber-subject | HF - Commerce |
| classification_rvk | HF 144 |
| ctrlnum | (OCoLC)7479314 (DE-599)BVBBV005229497 |
| dewey-full | 659.13/22 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.13/22 |
| dewey-search | 659.13/22 |
| dewey-sort | 3659.13 222 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Anglistik / Amerikanistik Wirtschaftswissenschaften |
| format | Book |
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| genre_facet | Hochschulschrift |
| geographic | Großbritannien |
| geographic_facet | Großbritannien |
| id | DE-604.BV005229497 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:25:38Z |
| institution | BVB |
| isbn | 3772015050 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003246294 |
| oclc_num | 7479314 |
| open_access_boolean | |
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| physical | 83 S. |
| publishDate | 1980 |
| publishDateSearch | 1980 |
| publishDateSort | 1980 |
| publisher | Francke |
| record_format | marc |
| series | Schweizer anglistische Arbeiten. |
| series2 | Schweizer anglistische Arbeiten. |
| spelling | Bürli-Storz, Claudia Verfasser aut Deliberate ambiguity in advertising Bern Francke 1980 83 S. txt rdacontent n rdamedia nc rdacarrier Schweizer anglistische Arbeiten. 102. Englisch Advertising Great Britain Ambiguity in advertising English language Semantics English wit and humor Wit and humor in advertising Englisch (DE-588)4014777-0 gnd rswk-swf Ambiguität (DE-588)4138525-1 gnd rswk-swf Werbesprache (DE-588)4065535-0 gnd rswk-swf Großbritannien 1\p (DE-588)4113937-9 Hochschulschrift gnd-content Englisch (DE-588)4014777-0 s Werbesprache (DE-588)4065535-0 s Ambiguität (DE-588)4138525-1 s DE-604 Schweizer anglistische Arbeiten. 102. (DE-604)BV023554150 102 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Bürli-Storz, Claudia Deliberate ambiguity in advertising Schweizer anglistische Arbeiten. Englisch Advertising Great Britain Ambiguity in advertising English language Semantics English wit and humor Wit and humor in advertising Englisch (DE-588)4014777-0 gnd Ambiguität (DE-588)4138525-1 gnd Werbesprache (DE-588)4065535-0 gnd |
| subject_GND | (DE-588)4014777-0 (DE-588)4138525-1 (DE-588)4065535-0 (DE-588)4113937-9 |
| title | Deliberate ambiguity in advertising |
| title_auth | Deliberate ambiguity in advertising |
| title_exact_search | Deliberate ambiguity in advertising |
| title_full | Deliberate ambiguity in advertising |
| title_fullStr | Deliberate ambiguity in advertising |
| title_full_unstemmed | Deliberate ambiguity in advertising |
| title_short | Deliberate ambiguity in advertising |
| title_sort | deliberate ambiguity in advertising |
| topic | Englisch Advertising Great Britain Ambiguity in advertising English language Semantics English wit and humor Wit and humor in advertising Englisch (DE-588)4014777-0 gnd Ambiguität (DE-588)4138525-1 gnd Werbesprache (DE-588)4065535-0 gnd |
| topic_facet | Englisch Advertising Great Britain Ambiguity in advertising English language Semantics English wit and humor Wit and humor in advertising Ambiguität Werbesprache Großbritannien Hochschulschrift |
| volume_link | (DE-604)BV023554150 |
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