Standard dictionary of advertising, mass media and marketing: English-German = Standard-Wörterbuch für Werbung, Massenmedien und Marketing
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English German |
Veröffentlicht: |
Berlin [u.a.]
<<de>> Gruyter
1983
|
Schlagworte: | |
Beschreibung: | 466 S. |
ISBN: | 3110087820 |
Internformat
MARC
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100 | 1 | |a Koschnick, Wolfgang J. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Standard dictionary of advertising, mass media and marketing |b English-German = Standard-Wörterbuch für Werbung, Massenmedien und Marketing |c Wolfgang J. Koschnick |
246 | 1 | 1 | |a Standard-Wörterbuch für Werbung, Massenmedien und Marketing |
264 | 1 | |a Berlin [u.a.] |b <<de>> Gruyter |c 1983 | |
300 | |a 466 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
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650 | 7 | |a Duits |2 gtt | |
650 | 7 | |a Engels |2 gtt | |
650 | 7 | |a Marketing |2 gtt | |
650 | 7 | |a Massamedia |2 gtt | |
650 | 7 | |a Reclame |2 gtt | |
650 | 4 | |a Deutsch | |
650 | 4 | |a Englisch | |
650 | 4 | |a Massenmedien | |
650 | 4 | |a Medien | |
650 | 4 | |a Advertising |v Dictionaries | |
650 | 4 | |a English language |v Dictionaries |x German | |
650 | 4 | |a Marketing |v Dictionaries | |
650 | 4 | |a Mass media |v Dictionaries | |
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655 | 7 | |0 (DE-588)4014986-9 |a Enzyklopädie |2 gnd-content | |
655 | 7 | |0 (DE-588)4066724-8 |a Wörterbuch |2 gnd-content | |
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689 | 0 | 1 | |a Werbung |0 (DE-588)4065541-6 |D s |
689 | 0 | 2 | |a Wörterbuch |0 (DE-588)4066724-8 |D s |
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Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Koschnick, Wolfgang J. |
author_facet | Koschnick, Wolfgang J. |
author_role | aut |
author_sort | Koschnick, Wolfgang J. |
author_variant | w j k wj wjk |
building | Verbundindex |
bvnumber | BV005136326 |
callnumber-first | H - Social Science |
callnumber-label | HF5803 |
callnumber-raw | HF5803 |
callnumber-search | HF5803 |
callnumber-sort | HF 45803 |
callnumber-subject | HF - Commerce |
classification_rvk | AP 12650 AP 17200 QB 020 |
ctrlnum | (OCoLC)263186649 (DE-599)BVBBV005136326 |
dewey-full | 659.1/03/21 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.1/03/21 |
dewey-search | 659.1/03/21 |
dewey-sort | 3659.1 13 221 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Allgemeines Wirtschaftswissenschaften |
format | Book |
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genre_facet | Enzyklopädie Wörterbuch |
id | DE-604.BV005136326 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T16:23:33Z |
institution | BVB |
isbn | 3110087820 |
language | English German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003161882 |
oclc_num | 263186649 |
open_access_boolean | |
owner | DE-473 DE-BY-UBG DE-703 DE-824 DE-898 DE-BY-UBR DE-B170 DE-83 DE-2070s DE-11 DE-Po75 |
owner_facet | DE-473 DE-BY-UBG DE-703 DE-824 DE-898 DE-BY-UBR DE-B170 DE-83 DE-2070s DE-11 DE-Po75 |
physical | 466 S. |
psigel | TUB-nveb |
publishDate | 1983 |
publishDateSearch | 1983 |
publishDateSort | 1983 |
publisher | <<de>> Gruyter |
record_format | marc |
spelling | Koschnick, Wolfgang J. Verfasser aut Standard dictionary of advertising, mass media and marketing English-German = Standard-Wörterbuch für Werbung, Massenmedien und Marketing Wolfgang J. Koschnick Standard-Wörterbuch für Werbung, Massenmedien und Marketing Berlin [u.a.] <<de>> Gruyter 1983 466 S. txt rdacontent n rdamedia nc rdacarrier Duits gtt Engels gtt Marketing gtt Massamedia gtt Reclame gtt Deutsch Englisch Massenmedien Medien Advertising Dictionaries English language Dictionaries German Marketing Dictionaries Mass media Dictionaries Werbung (DE-588)4065541-6 gnd rswk-swf Massenmedien (DE-588)4037877-9 gnd rswk-swf Englisch (DE-588)4014777-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Deutsch (DE-588)4113292-0 gnd rswk-swf Wörterbuch (DE-588)4066724-8 gnd rswk-swf (DE-588)4014986-9 Enzyklopädie gnd-content (DE-588)4066724-8 Wörterbuch gnd-content Massenmedien (DE-588)4037877-9 s Werbung (DE-588)4065541-6 s Wörterbuch (DE-588)4066724-8 s Englisch (DE-588)4014777-0 s Deutsch (DE-588)4113292-0 s DE-604 Marketing (DE-588)4037589-4 s |
spellingShingle | Koschnick, Wolfgang J. Standard dictionary of advertising, mass media and marketing English-German = Standard-Wörterbuch für Werbung, Massenmedien und Marketing Duits gtt Engels gtt Marketing gtt Massamedia gtt Reclame gtt Deutsch Englisch Massenmedien Medien Advertising Dictionaries English language Dictionaries German Marketing Dictionaries Mass media Dictionaries Werbung (DE-588)4065541-6 gnd Massenmedien (DE-588)4037877-9 gnd Englisch (DE-588)4014777-0 gnd Marketing (DE-588)4037589-4 gnd Deutsch (DE-588)4113292-0 gnd Wörterbuch (DE-588)4066724-8 gnd |
subject_GND | (DE-588)4065541-6 (DE-588)4037877-9 (DE-588)4014777-0 (DE-588)4037589-4 (DE-588)4113292-0 (DE-588)4066724-8 (DE-588)4014986-9 |
title | Standard dictionary of advertising, mass media and marketing English-German = Standard-Wörterbuch für Werbung, Massenmedien und Marketing |
title_alt | Standard-Wörterbuch für Werbung, Massenmedien und Marketing |
title_auth | Standard dictionary of advertising, mass media and marketing English-German = Standard-Wörterbuch für Werbung, Massenmedien und Marketing |
title_exact_search | Standard dictionary of advertising, mass media and marketing English-German = Standard-Wörterbuch für Werbung, Massenmedien und Marketing |
title_full | Standard dictionary of advertising, mass media and marketing English-German = Standard-Wörterbuch für Werbung, Massenmedien und Marketing Wolfgang J. Koschnick |
title_fullStr | Standard dictionary of advertising, mass media and marketing English-German = Standard-Wörterbuch für Werbung, Massenmedien und Marketing Wolfgang J. Koschnick |
title_full_unstemmed | Standard dictionary of advertising, mass media and marketing English-German = Standard-Wörterbuch für Werbung, Massenmedien und Marketing Wolfgang J. Koschnick |
title_short | Standard dictionary of advertising, mass media and marketing |
title_sort | standard dictionary of advertising mass media and marketing english german standard worterbuch fur werbung massenmedien und marketing |
title_sub | English-German = Standard-Wörterbuch für Werbung, Massenmedien und Marketing |
topic | Duits gtt Engels gtt Marketing gtt Massamedia gtt Reclame gtt Deutsch Englisch Massenmedien Medien Advertising Dictionaries English language Dictionaries German Marketing Dictionaries Mass media Dictionaries Werbung (DE-588)4065541-6 gnd Massenmedien (DE-588)4037877-9 gnd Englisch (DE-588)4014777-0 gnd Marketing (DE-588)4037589-4 gnd Deutsch (DE-588)4113292-0 gnd Wörterbuch (DE-588)4066724-8 gnd |
topic_facet | Duits Engels Marketing Massamedia Reclame Deutsch Englisch Massenmedien Medien Advertising Dictionaries English language Dictionaries German Marketing Dictionaries Mass media Dictionaries Werbung Wörterbuch Enzyklopädie |
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