Consumer behavior: implications for marketing strategy
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Homewood, IL u.a.
BPI Irwin
1989
|
| Ausgabe: | 4. ed. |
| Schlagworte: | |
| Beschreibung: | XVIII, 796 S. Ill., graph. Darst. |
| ISBN: | 0256063311 |
Internformat
MARC
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| 100 | 1 | |a Hawkins, Del I. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Consumer behavior |b implications for marketing strategy |c Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney |
| 250 | |a 4. ed. | ||
| 264 | 1 | |a Homewood, IL u.a. |b BPI Irwin |c 1989 | |
| 300 | |a XVIII, 796 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
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| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Consumer behavior |z United States |x Case studies | |
| 650 | 4 | |a Market surveys |z United States |x Case studies | |
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Datensatz im Suchindex
| _version_ | 1804119257668124672 |
|---|---|
| any_adam_object | |
| author | Hawkins, Del I. Best, Roger J. Coney, Kenneth A. |
| author_facet | Hawkins, Del I. Best, Roger J. Coney, Kenneth A. |
| author_role | aut aut aut |
| author_sort | Hawkins, Del I. |
| author_variant | d i h di dih r j b rj rjb k a c ka kac |
| building | Verbundindex |
| bvnumber | BV005125683 |
| ctrlnum | (OCoLC)320715155 (DE-599)BVBBV005125683 |
| edition | 4. ed. |
| format | Book |
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| id | DE-604.BV005125683 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:23:19Z |
| institution | BVB |
| isbn | 0256063311 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003152540 |
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| physical | XVIII, 796 S. Ill., graph. Darst. |
| publishDate | 1989 |
| publishDateSearch | 1989 |
| publishDateSort | 1989 |
| publisher | BPI Irwin |
| record_format | marc |
| spelling | Hawkins, Del I. Verfasser aut Consumer behavior implications for marketing strategy Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney 4. ed. Homewood, IL u.a. BPI Irwin 1989 XVIII, 796 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Consumer behavior United States Case studies Market surveys United States Case studies Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Strategie (DE-588)4057952-9 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content USA (DE-588)4078704-7 g Verbraucherverhalten (DE-588)4062644-1 s Marketingstrategie (DE-588)4120697-6 s DE-604 Marketing (DE-588)4037589-4 s Strategie (DE-588)4057952-9 s 1\p DE-604 Best, Roger J. Verfasser aut Coney, Kenneth A. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Hawkins, Del I. Best, Roger J. Coney, Kenneth A. Consumer behavior implications for marketing strategy Consumer behavior United States Case studies Market surveys United States Case studies Marketingstrategie (DE-588)4120697-6 gnd Strategie (DE-588)4057952-9 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4120697-6 (DE-588)4057952-9 (DE-588)4062644-1 (DE-588)4037589-4 (DE-588)4078704-7 (DE-588)4522595-3 |
| title | Consumer behavior implications for marketing strategy |
| title_auth | Consumer behavior implications for marketing strategy |
| title_exact_search | Consumer behavior implications for marketing strategy |
| title_full | Consumer behavior implications for marketing strategy Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney |
| title_fullStr | Consumer behavior implications for marketing strategy Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney |
| title_full_unstemmed | Consumer behavior implications for marketing strategy Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney |
| title_short | Consumer behavior |
| title_sort | consumer behavior implications for marketing strategy |
| title_sub | implications for marketing strategy |
| topic | Consumer behavior United States Case studies Market surveys United States Case studies Marketingstrategie (DE-588)4120697-6 gnd Strategie (DE-588)4057952-9 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Consumer behavior United States Case studies Market surveys United States Case studies Marketingstrategie Strategie Verbraucherverhalten Marketing USA Fallstudiensammlung |
| work_keys_str_mv | AT hawkinsdeli consumerbehaviorimplicationsformarketingstrategy AT bestrogerj consumerbehaviorimplicationsformarketingstrategy AT coneykennetha consumerbehaviorimplicationsformarketingstrategy |