Problems in marketing:
Saved in:
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
New York u.a.
McGraw-Hill
1981
|
| Edition: | 6. ed. |
| Series: | McGraw-Hill series in marketing
|
| Subjects: | |
| Physical Description: | XVIII, 810 S. Ill., graph. Darst. |
| ISBN: | 0070131414 |
Staff View
MARC
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| genre_facet | Fallstudiensammlung |
| id | DE-604.BV005072115 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:22:07Z |
| institution | BVB |
| isbn | 0070131414 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003105021 |
| oclc_num | 6916591 |
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| physical | XVIII, 810 S. Ill., graph. Darst. |
| publishDate | 1981 |
| publishDateSearch | 1981 |
| publishDateSort | 1981 |
| publisher | McGraw-Hill |
| record_format | marc |
| series2 | McGraw-Hill series in marketing |
| spelling | Problems in marketing E. Raymond Corey; Christopher H. Lovelock; Scott Ward 6. ed. New York u.a. McGraw-Hill 1981 XVIII, 810 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier McGraw-Hill series in marketing Marketing Case studies Marketing Management Case studies Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s DE-604 Corey, E. Raymond 1919-2004 Sonstige (DE-588)170733491 oth Lovelock, Christopher H. 1940-2008 Sonstige (DE-588)133426262 oth Ward, Scott Sonstige oth |
| spellingShingle | Problems in marketing Marketing Case studies Marketing Management Case studies Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4522595-3 |
| title | Problems in marketing |
| title_auth | Problems in marketing |
| title_exact_search | Problems in marketing |
| title_full | Problems in marketing E. Raymond Corey; Christopher H. Lovelock; Scott Ward |
| title_fullStr | Problems in marketing E. Raymond Corey; Christopher H. Lovelock; Scott Ward |
| title_full_unstemmed | Problems in marketing E. Raymond Corey; Christopher H. Lovelock; Scott Ward |
| title_short | Problems in marketing |
| title_sort | problems in marketing |
| topic | Marketing Case studies Marketing Management Case studies Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Case studies Marketing Management Case studies Marketing Fallstudiensammlung |
| work_keys_str_mv | AT coreyeraymond problemsinmarketing AT lovelockchristopherh problemsinmarketing AT wardscott problemsinmarketing |