Soft soap, hard sell: American hygiene in an age of advertisement
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Ames
Iowa State Univ. Press
1992
|
| Ausgabe: | 1. ed. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XIX, 168 S. |
| ISBN: | 0813817889 |
Internformat
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Datensatz im Suchindex
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|---|---|
| adam_text | CONTENTS
PREFACE
VH
AN INTRODUCTION
to Advertising
as a Social Institution
ix
1. The Development of Promotional Magazines:
National Vehicles of the Early Twentieth Century
3
2. Socialization and Demand Creation:
Disinfectant as Deodorant
21
3. Cosmetics and the Crisis of Gender Identity
in the Early Twentieth Century:
Escape from Androgyny
45
4. Temples of the Cult of Beauty:
Magazine, Market, and Law
61
5. The Cleanliness Crusade
79
6. American Hygiene in an
Age of Advertisement
95
NOTES
119
BIBLIOGRAPHY
147
INDEX
163
|
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| dewey-full | 659.1/966855 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
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| discipline | Wirtschaftswissenschaften |
| edition | 1. ed. |
| era | Geschichte 1900-2000 Geschichte 1900-1992 gnd |
| era_facet | Geschichte 1900-2000 Geschichte 1900-1992 |
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| isbn | 0813817889 |
| language | English |
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| spelling | Vinikas, Vincent Verfasser aut Soft soap, hard sell American hygiene in an age of advertisement Vincent Vinikas 1. ed. Ames Iowa State Univ. Press 1992 XIX, 168 S. txt rdacontent n rdamedia nc rdacarrier Geschichte 1900-2000 Geschichte 1900-1992 gnd rswk-swf Cosmetica gtt Gedragsbeïnvloeding gtt Reclame gtt Vrouwenbladen gtt Geschichte Advertising as Topic history United States Advertising Cosmetics United States History 20th century Advertising Soap United States History 20th century Advertising Toilet preparations United States History 20th century Advertising Women's health services United States History 20th century Beauty Culture history United States Cosmetics history United States Women's periodicals, American History 20th century Kosmetikum (DE-588)4032552-0 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Kosmetikum (DE-588)4032552-0 s Werbung (DE-588)4065541-6 s Geschichte 1900-1992 z DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=002977950&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Vinikas, Vincent Soft soap, hard sell American hygiene in an age of advertisement Cosmetica gtt Gedragsbeïnvloeding gtt Reclame gtt Vrouwenbladen gtt Geschichte Advertising as Topic history United States Advertising Cosmetics United States History 20th century Advertising Soap United States History 20th century Advertising Toilet preparations United States History 20th century Advertising Women's health services United States History 20th century Beauty Culture history United States Cosmetics history United States Women's periodicals, American History 20th century Kosmetikum (DE-588)4032552-0 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4032552-0 (DE-588)4065541-6 (DE-588)4078704-7 |
| title | Soft soap, hard sell American hygiene in an age of advertisement |
| title_auth | Soft soap, hard sell American hygiene in an age of advertisement |
| title_exact_search | Soft soap, hard sell American hygiene in an age of advertisement |
| title_full | Soft soap, hard sell American hygiene in an age of advertisement Vincent Vinikas |
| title_fullStr | Soft soap, hard sell American hygiene in an age of advertisement Vincent Vinikas |
| title_full_unstemmed | Soft soap, hard sell American hygiene in an age of advertisement Vincent Vinikas |
| title_short | Soft soap, hard sell |
| title_sort | soft soap hard sell american hygiene in an age of advertisement |
| title_sub | American hygiene in an age of advertisement |
| topic | Cosmetica gtt Gedragsbeïnvloeding gtt Reclame gtt Vrouwenbladen gtt Geschichte Advertising as Topic history United States Advertising Cosmetics United States History 20th century Advertising Soap United States History 20th century Advertising Toilet preparations United States History 20th century Advertising Women's health services United States History 20th century Beauty Culture history United States Cosmetics history United States Women's periodicals, American History 20th century Kosmetikum (DE-588)4032552-0 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Cosmetica Gedragsbeïnvloeding Reclame Vrouwenbladen Geschichte Advertising as Topic history United States Advertising Cosmetics United States History 20th century Advertising Soap United States History 20th century Advertising Toilet preparations United States History 20th century Advertising Women's health services United States History 20th century Beauty Culture history United States Cosmetics history United States Women's periodicals, American History 20th century Kosmetikum Werbung USA |
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