Verfügbarkeit: Die grosse Marketing-Wende

Die grosse Marketing-Wende:

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Bibliographische Detailangaben
Hauptverfasser:	Rapp, Stan (VerfasserIn), Collins, Tom (VerfasserIn)
Format:	Buch
Sprache:	German
Veröffentlicht:	Hemel Hempstead Prentice Hall 1992 Landsberg/Lech Verl. Moderne Industrie
Ausgabe:	2. Aufl.
Schlagworte:	Marketingstrategie Prognose Marketing Reform Direktmarketing
Beschreibung:	394 S.
ISBN:	3478210828

Internformat

MARC


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Datensatz im Suchindex

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author	Rapp, Stan Collins, Tom
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discipline	Wirtschaftswissenschaften
edition	2. Aufl.
format	Book
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illustrated	Not Illustrated
indexdate	2024-07-09T16:18:05Z
institution	BVB
isbn	3478210828
language	German
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physical	394 S.
publishDate	1992
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publisher	Prentice Hall Verl. Moderne Industrie
record_format	marc
spelling	Rapp, Stan Verfasser aut The great marketing turnaround Die grosse Marketing-Wende Stan Rapp ; Tom Collins. Aus dem Amerikan. von Erna Tom 2. Aufl. Hemel Hempstead Prentice Hall 1992 Landsberg/Lech Verl. Moderne Industrie 394 S. txt rdacontent n rdamedia nc rdacarrier Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Prognose (DE-588)4047390-9 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Reform (DE-588)4115716-3 gnd rswk-swf Direktmarketing (DE-588)4012421-6 gnd rswk-swf Direktmarketing (DE-588)4012421-6 s DE-604 Marketing (DE-588)4037589-4 s Reform (DE-588)4115716-3 s 1\p DE-604 Prognose (DE-588)4047390-9 s 2\p DE-604 Marketingstrategie (DE-588)4120697-6 s 3\p DE-604 Collins, Tom Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Rapp, Stan Collins, Tom Die grosse Marketing-Wende Marketingstrategie (DE-588)4120697-6 gnd Prognose (DE-588)4047390-9 gnd Marketing (DE-588)4037589-4 gnd Reform (DE-588)4115716-3 gnd Direktmarketing (DE-588)4012421-6 gnd
subject_GND	(DE-588)4120697-6 (DE-588)4047390-9 (DE-588)4037589-4 (DE-588)4115716-3 (DE-588)4012421-6
title	Die grosse Marketing-Wende
title_alt	The great marketing turnaround
title_auth	Die grosse Marketing-Wende
title_exact_search	Die grosse Marketing-Wende
title_full	Die grosse Marketing-Wende Stan Rapp ; Tom Collins. Aus dem Amerikan. von Erna Tom
title_fullStr	Die grosse Marketing-Wende Stan Rapp ; Tom Collins. Aus dem Amerikan. von Erna Tom
title_full_unstemmed	Die grosse Marketing-Wende Stan Rapp ; Tom Collins. Aus dem Amerikan. von Erna Tom
title_short	Die grosse Marketing-Wende
title_sort	die grosse marketing wende
topic	Marketingstrategie (DE-588)4120697-6 gnd Prognose (DE-588)4047390-9 gnd Marketing (DE-588)4037589-4 gnd Reform (DE-588)4115716-3 gnd Direktmarketing (DE-588)4012421-6 gnd
topic_facet	Marketingstrategie Prognose Marketing Reform Direktmarketing
work_keys_str_mv	AT rappstan thegreatmarketingturnaround AT collinstom thegreatmarketingturnaround AT rappstan diegrossemarketingwende AT collinstom diegrossemarketingwende

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