Die magische Gestalt: die Marke im Zeitalter der Massenware
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Hamburg
Marketing-Journal
1991
|
| Schlagworte: | |
| Beschreibung: | 140 S. |
| ISBN: | 3922938213 |
Internformat
MARC
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| 264 | 1 | |a Hamburg |b Marketing-Journal |c 1991 | |
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Datensatz im Suchindex
| DE-BY-863_location | 1340 |
|---|---|
| DE-BY-FWS_call_number | 1340/QP 624 B818 |
| DE-BY-FWS_katkey | 505663 |
| DE-BY-FWS_media_number | 083101314342 |
| _version_ | 1806176671491948544 |
| any_adam_object | |
| author | Brandmeyer, Klaus Deichsel, Alexander 1935- |
| author_GND | (DE-588)134013549 (DE-588)142942987 |
| author_facet | Brandmeyer, Klaus Deichsel, Alexander 1935- |
| author_role | aut aut |
| author_sort | Brandmeyer, Klaus |
| author_variant | k b kb a d ad |
| building | Verbundindex |
| bvnumber | BV004785427 |
| classification_rvk | QP 624 |
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| ctrlnum | (OCoLC)75239790 (DE-599)BVBBV004785427 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| geographic | Deutschland (DE-588)4011882-4 gnd |
| geographic_facet | Deutschland |
| id | DE-604.BV004785427 |
| illustrated | Not Illustrated |
| indexdate | 2024-08-01T11:25:02Z |
| institution | BVB |
| isbn | 3922938213 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002945307 |
| oclc_num | 75239790 |
| open_access_boolean | |
| owner | DE-12 DE-19 DE-BY-UBM DE-M49 DE-BY-TUM DE-B170 DE-188 DE-863 DE-BY-FWS |
| owner_facet | DE-12 DE-19 DE-BY-UBM DE-M49 DE-BY-TUM DE-B170 DE-188 DE-863 DE-BY-FWS |
| physical | 140 S. |
| publishDate | 1991 |
| publishDateSearch | 1991 |
| publishDateSort | 1991 |
| publisher | Marketing-Journal |
| record_format | marc |
| spellingShingle | Brandmeyer, Klaus Deichsel, Alexander 1935- Die magische Gestalt die Marke im Zeitalter der Massenware Markenimage (DE-588)4136439-9 gnd Markenartikel (DE-588)4037584-5 gnd Soziologie (DE-588)4077624-4 gnd |
| subject_GND | (DE-588)4136439-9 (DE-588)4037584-5 (DE-588)4077624-4 (DE-588)4011882-4 |
| title | Die magische Gestalt die Marke im Zeitalter der Massenware |
| title_auth | Die magische Gestalt die Marke im Zeitalter der Massenware |
| title_exact_search | Die magische Gestalt die Marke im Zeitalter der Massenware |
| title_full | Die magische Gestalt die Marke im Zeitalter der Massenware von Klaus Brandmeyer ; Alexander Deichsel |
| title_fullStr | Die magische Gestalt die Marke im Zeitalter der Massenware von Klaus Brandmeyer ; Alexander Deichsel |
| title_full_unstemmed | Die magische Gestalt die Marke im Zeitalter der Massenware von Klaus Brandmeyer ; Alexander Deichsel |
| title_short | Die magische Gestalt |
| title_sort | die magische gestalt die marke im zeitalter der massenware |
| title_sub | die Marke im Zeitalter der Massenware |
| topic | Markenimage (DE-588)4136439-9 gnd Markenartikel (DE-588)4037584-5 gnd Soziologie (DE-588)4077624-4 gnd |
| topic_facet | Markenimage Markenartikel Soziologie Deutschland |
| work_keys_str_mv | AT brandmeyerklaus diemagischegestaltdiemarkeimzeitalterdermassenware AT deichselalexander diemagischegestaltdiemarkeimzeitalterdermassenware |
Würzburg Teilbibliothek SHL, Raum I.2.11
| Signatur: |
1340 QP 624 B818 |
|---|---|
| Exemplar 1 | nicht ausleihbar Verfügbar |