Erlebnismarketing:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
München
Vahlen
1992
|
| Schlagworte: | |
| Beschreibung: | IX, 168 S. Ill. |
| ISBN: | 3800615916 |
Internformat
MARC
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| 100 | 1 | |a Weinberg, Peter |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Erlebnismarketing |c von Peter Weinberg |
| 264 | 1 | |a München |b Vahlen |c 1992 | |
| 300 | |a IX, 168 S. |b Ill. | ||
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Weinberg, Peter |
| author_facet | Weinberg, Peter |
| author_role | aut |
| author_sort | Weinberg, Peter |
| author_variant | p w pw |
| building | Verbundindex |
| bvnumber | BV004784749 |
| classification_rvk | QP 600 QP 620 QP 621 QP 630 |
| classification_tum | WIR 810f |
| ctrlnum | (OCoLC)46113636 (DE-599)BVBBV004784749 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV004784749 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:17:38Z |
| institution | BVB |
| isbn | 3800615916 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002944978 |
| oclc_num | 46113636 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG DE-19 DE-BY-UBM DE-384 DE-12 DE-859 DE-92 DE-M49 DE-BY-TUM DE-703 DE-739 DE-1029 DE-355 DE-BY-UBR DE-70 DE-945 DE-20 DE-N2 DE-Aug4 DE-1051 DE-858 DE-1047 DE-1049 DE-1102 DE-706 DE-521 DE-523 DE-526 DE-634 DE-B170 DE-83 DE-11 DE-525 DE-2070s DE-188 |
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| physical | IX, 168 S. Ill. |
| publishDate | 1992 |
| publishDateSearch | 1992 |
| publishDateSort | 1992 |
| publisher | Vahlen |
| record_format | marc |
| spelling | Weinberg, Peter Verfasser aut Erlebnismarketing von Peter Weinberg München Vahlen 1992 IX, 168 S. Ill. txt rdacontent n rdamedia nc rdacarrier Strategisches Management (DE-588)4124261-0 gnd rswk-swf Erlebnismarketing (DE-588)4318118-1 gnd rswk-swf Erlebniskauf (DE-588)4123153-3 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 s Erlebniskauf (DE-588)4123153-3 s DE-604 Erlebnismarketing (DE-588)4318118-1 s Strategisches Management (DE-588)4124261-0 s Marketing (DE-588)4037589-4 s |
| spellingShingle | Weinberg, Peter Erlebnismarketing Strategisches Management (DE-588)4124261-0 gnd Erlebnismarketing (DE-588)4318118-1 gnd Erlebniskauf (DE-588)4123153-3 gnd Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| subject_GND | (DE-588)4124261-0 (DE-588)4318118-1 (DE-588)4123153-3 (DE-588)4037589-4 (DE-588)4120697-6 |
| title | Erlebnismarketing |
| title_auth | Erlebnismarketing |
| title_exact_search | Erlebnismarketing |
| title_full | Erlebnismarketing von Peter Weinberg |
| title_fullStr | Erlebnismarketing von Peter Weinberg |
| title_full_unstemmed | Erlebnismarketing von Peter Weinberg |
| title_short | Erlebnismarketing |
| title_sort | erlebnismarketing |
| topic | Strategisches Management (DE-588)4124261-0 gnd Erlebnismarketing (DE-588)4318118-1 gnd Erlebniskauf (DE-588)4123153-3 gnd Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| topic_facet | Strategisches Management Erlebnismarketing Erlebniskauf Marketing Marketingstrategie |
| work_keys_str_mv | AT weinbergpeter erlebnismarketing |