APA (7th ed.) Citation

Danton de Rouffignac, P. (1990). Packaging in the marketing mix (1. publ.). Butterworth-Heinemann.

Chicago Style (17th ed.) Citation

Danton de Rouffignac, Peter. Packaging in the Marketing Mix. 1. publ. Oxford: Butterworth-Heinemann, 1990.

MLA (9th ed.) Citation

Danton de Rouffignac, Peter. Packaging in the Marketing Mix. 1. publ. Butterworth-Heinemann, 1990.

Warning: These citations may not always be 100% accurate.