The management of marketing:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Aldershot u.a.
Gower
1990
|
| Ausgabe: | 2. ed. |
| Schlagworte: | |
| Beschreibung: | XVII, 173 S. graph. Darst. |
| ISBN: | 0566028840 |
Internformat
MARC
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|---|---|---|---|
| 001 | BV004550447 | ||
| 003 | DE-604 | ||
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| 007 | t | ||
| 008 | 911011s1990 d||| |||| 00||| eng d | ||
| 020 | |a 0566028840 |9 0-566-02884-0 | ||
| 035 | |a (OCoLC)22701481 | ||
| 035 | |a (DE-599)BVBBV004550447 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-19 | ||
| 050 | 0 | |a HF5415.13 | |
| 082 | 0 | |a 658.8 |2 20 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Wilson, Mike |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a The management of marketing |c Mike Wilson |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a Aldershot u.a. |b Gower |c 1990 | |
| 300 | |a XVII, 173 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 4 | |a Marketing |x Management | |
| 650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kundengruppenmanagement |0 (DE-588)4197319-7 |2 gnd |9 rswk-swf |
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| 689 | 0 | |5 DE-604 | |
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-002799990 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804118682181304320 |
|---|---|
| any_adam_object | |
| author | Wilson, Mike |
| author_facet | Wilson, Mike |
| author_role | aut |
| author_sort | Wilson, Mike |
| author_variant | m w mw |
| building | Verbundindex |
| bvnumber | BV004550447 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)22701481 (DE-599)BVBBV004550447 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| id | DE-604.BV004550447 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:14:10Z |
| institution | BVB |
| isbn | 0566028840 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002799990 |
| oclc_num | 22701481 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM |
| owner_facet | DE-19 DE-BY-UBM |
| physical | XVII, 173 S. graph. Darst. |
| publishDate | 1990 |
| publishDateSearch | 1990 |
| publishDateSort | 1990 |
| publisher | Gower |
| record_format | marc |
| spelling | Wilson, Mike Verfasser aut The management of marketing Mike Wilson 2. ed. Aldershot u.a. Gower 1990 XVII, 173 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing gtt Marketing Management Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Kundengruppenmanagement (DE-588)4197319-7 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 s DE-604 Kundengruppenmanagement (DE-588)4197319-7 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Wilson, Mike The management of marketing Marketing gtt Marketing Management Marketingmanagement (DE-588)4168907-0 gnd Kundengruppenmanagement (DE-588)4197319-7 gnd |
| subject_GND | (DE-588)4168907-0 (DE-588)4197319-7 |
| title | The management of marketing |
| title_auth | The management of marketing |
| title_exact_search | The management of marketing |
| title_full | The management of marketing Mike Wilson |
| title_fullStr | The management of marketing Mike Wilson |
| title_full_unstemmed | The management of marketing Mike Wilson |
| title_short | The management of marketing |
| title_sort | the management of marketing |
| topic | Marketing gtt Marketing Management Marketingmanagement (DE-588)4168907-0 gnd Kundengruppenmanagement (DE-588)4197319-7 gnd |
| topic_facet | Marketing Marketing Management Marketingmanagement Kundengruppenmanagement |
| work_keys_str_mv | AT wilsonmike themanagementofmarketing |