System der strategisch-operativen Marketingplanung in der pharmazeutischen Industrie:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Bern ; Stuttgart [u.a.]
Haupt
1980
|
| Schriftenreihe: | Institut für Betriebswirtschaftliche Forschung <Zürich>: Schriftenreihe.
34. |
| Schlagworte: | |
| Beschreibung: | Zugl. Zürich, Univ., Diss. |
| Beschreibung: | VI, 259 S. |
| ISBN: | 3258029555 |
Internformat
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| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 490 | 1 | |a Institut für Betriebswirtschaftliche Forschung <Zürich>: Schriftenreihe. |v 34. | |
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| 650 | 4 | |a Marketing |x Decision making | |
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| 650 | 4 | |a Strategy | |
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Datensatz im Suchindex
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| callnumber-subject | HD - Industries, Land Use, Labor |
| classification_rvk | QP 612 |
| ctrlnum | (OCoLC)7198232 (DE-599)BVBBV004522338 |
| discipline | Wirtschaftswissenschaften |
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| genre | 1\p (DE-588)4113937-9 Hochschulschrift gnd-content |
| genre_facet | Hochschulschrift |
| id | DE-604.BV004522338 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:13:49Z |
| institution | BVB |
| isbn | 3258029555 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002785096 |
| oclc_num | 7198232 |
| open_access_boolean | |
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| physical | VI, 259 S. |
| publishDate | 1980 |
| publishDateSearch | 1980 |
| publishDateSort | 1980 |
| publisher | Haupt |
| record_format | marc |
| series | Institut für Betriebswirtschaftliche Forschung <Zürich>: Schriftenreihe. |
| series2 | Institut für Betriebswirtschaftliche Forschung <Zürich>: Schriftenreihe. |
| spelling | Solc, Zdenek Verfasser aut System der strategisch-operativen Marketingplanung in der pharmazeutischen Industrie Zdenek Solc Bern ; Stuttgart [u.a.] Haupt 1980 VI, 259 S. txt rdacontent n rdamedia nc rdacarrier Institut für Betriebswirtschaftliche Forschung <Zürich>: Schriftenreihe. 34. Zugl. Zürich, Univ., Diss. Marketing Decision making Pharmaceutical industry Strategy Pharmazeutische Industrie (DE-588)4045696-1 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4113937-9 Hochschulschrift gnd-content Marketing (DE-588)4037589-4 s Pharmazeutische Industrie (DE-588)4045696-1 s DE-604 Institut für Betriebswirtschaftliche Forschung <Zürich>: Schriftenreihe. 34. (DE-604)BV000012129 34. 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Solc, Zdenek System der strategisch-operativen Marketingplanung in der pharmazeutischen Industrie Institut für Betriebswirtschaftliche Forschung <Zürich>: Schriftenreihe. Marketing Decision making Pharmaceutical industry Strategy Pharmazeutische Industrie (DE-588)4045696-1 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4045696-1 (DE-588)4037589-4 (DE-588)4113937-9 |
| title | System der strategisch-operativen Marketingplanung in der pharmazeutischen Industrie |
| title_auth | System der strategisch-operativen Marketingplanung in der pharmazeutischen Industrie |
| title_exact_search | System der strategisch-operativen Marketingplanung in der pharmazeutischen Industrie |
| title_full | System der strategisch-operativen Marketingplanung in der pharmazeutischen Industrie Zdenek Solc |
| title_fullStr | System der strategisch-operativen Marketingplanung in der pharmazeutischen Industrie Zdenek Solc |
| title_full_unstemmed | System der strategisch-operativen Marketingplanung in der pharmazeutischen Industrie Zdenek Solc |
| title_short | System der strategisch-operativen Marketingplanung in der pharmazeutischen Industrie |
| title_sort | system der strategisch operativen marketingplanung in der pharmazeutischen industrie |
| topic | Marketing Decision making Pharmaceutical industry Strategy Pharmazeutische Industrie (DE-588)4045696-1 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Decision making Pharmaceutical industry Strategy Pharmazeutische Industrie Marketing Hochschulschrift |
| volume_link | (DE-604)BV000012129 |
| work_keys_str_mv | AT solczdenek systemderstrategischoperativenmarketingplanunginderpharmazeutischenindustrie |