The art of writing advertising: conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Undetermined |
| Published: |
Chicago
Advertising Publ.
1968
|
| Edition: | 2. ed. |
| Subjects: | |
| Physical Description: | 125 S. |
| ISBN: | 0872511006 |
Staff View
MARC
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| 245 | 1 | 0 | |a The art of writing advertising |b conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves |
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Record in the Search Index
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| any_adam_object | |
| author | Higgins, Denis |
| author_facet | Higgins, Denis |
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| building | Verbundindex |
| bvnumber | BV004520317 |
| ctrlnum | (OCoLC)631078100 (DE-599)BVBBV004520317 |
| edition | 2. ed. |
| format | Book |
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| id | DE-604.BV004520317 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-20T04:58:05Z |
| institution | BVB |
| isbn | 0872511006 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002783607 |
| oclc_num | 631078100 |
| open_access_boolean | |
| owner | DE-861 |
| owner_facet | DE-861 |
| physical | 125 S. |
| publishDate | 1968 |
| publishDateSearch | 1968 |
| publishDateSort | 1968 |
| publisher | Advertising Publ. |
| record_format | marc |
| spelling | Higgins, Denis Verfasser aut The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves 2. ed. Chicago Advertising Publ. 1968 125 S. txt rdacontent n rdamedia nc rdacarrier Werbesprache (DE-588)4065535-0 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s DE-604 Werbesprache (DE-588)4065535-0 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Higgins, Denis The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves Werbesprache (DE-588)4065535-0 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4065535-0 (DE-588)4065541-6 |
| title | The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves |
| title_auth | The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves |
| title_exact_search | The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves |
| title_full | The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves |
| title_fullStr | The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves |
| title_full_unstemmed | The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves |
| title_short | The art of writing advertising |
| title_sort | the art of writing advertising conversations with william bernbach leo burnett george gribbin david ogilvy rosser reeves |
| title_sub | conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves |
| topic | Werbesprache (DE-588)4065535-0 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Werbesprache Werbung |
| work_keys_str_mv | AT higginsdenis theartofwritingadvertisingconversationswithwilliambernbachleoburnettgeorgegribbindavidogilvyrosserreeves |