Wyss, W. (1986). "New marketing": Konsequenzen aus d. Paradigma-Wechsel d. Konsumenten. Verl. DemoSCOPE.
Chicago Style (17th ed.) CitationWyss, Werner. "New Marketing": Konsequenzen Aus D. Paradigma-Wechsel D. Konsumenten. Adligenswil: Verl. DemoSCOPE, 1986.
MLA (9th ed.) CitationWyss, Werner. "New Marketing": Konsequenzen Aus D. Paradigma-Wechsel D. Konsumenten. Verl. DemoSCOPE, 1986.
Warning: These citations may not always be 100% accurate.