"New marketing": Konsequenzen aus d. Paradigma-Wechsel d. Konsumenten
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
Adligenswil
Verl. DemoSCOPE
1986
|
| Schlagworte: | |
| Beschreibung: | 275 S. |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1804118657456930816 |
|---|---|
| any_adam_object | |
| author | Wyss, Werner |
| author_facet | Wyss, Werner |
| author_role | aut |
| author_sort | Wyss, Werner |
| author_variant | w w ww |
| building | Verbundindex |
| bvnumber | BV004519699 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)631071939 (DE-599)BVBBV004519699 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV004519699 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T16:13:47Z |
| institution | BVB |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002783233 |
| oclc_num | 631071939 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG DE-188 |
| owner_facet | DE-473 DE-BY-UBG DE-188 |
| physical | 275 S. |
| publishDate | 1986 |
| publishDateSearch | 1986 |
| publishDateSort | 1986 |
| publisher | Verl. DemoSCOPE |
| record_format | marc |
| spelling | Wyss, Werner Verfasser aut "New marketing" Konsequenzen aus d. Paradigma-Wechsel d. Konsumenten Adligenswil Verl. DemoSCOPE 1986 275 S. txt rdacontent n rdamedia nc rdacarrier Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Wertwandel (DE-588)4117636-4 gnd rswk-swf Marketing (DE-588)4037589-4 s Wertwandel (DE-588)4117636-4 s DE-604 Verbraucherverhalten (DE-588)4062644-1 s |
| spellingShingle | Wyss, Werner "New marketing" Konsequenzen aus d. Paradigma-Wechsel d. Konsumenten Verbraucherverhalten (DE-588)4062644-1 gnd Marketing (DE-588)4037589-4 gnd Wertwandel (DE-588)4117636-4 gnd |
| subject_GND | (DE-588)4062644-1 (DE-588)4037589-4 (DE-588)4117636-4 |
| title | "New marketing" Konsequenzen aus d. Paradigma-Wechsel d. Konsumenten |
| title_auth | "New marketing" Konsequenzen aus d. Paradigma-Wechsel d. Konsumenten |
| title_exact_search | "New marketing" Konsequenzen aus d. Paradigma-Wechsel d. Konsumenten |
| title_full | "New marketing" Konsequenzen aus d. Paradigma-Wechsel d. Konsumenten |
| title_fullStr | "New marketing" Konsequenzen aus d. Paradigma-Wechsel d. Konsumenten |
| title_full_unstemmed | "New marketing" Konsequenzen aus d. Paradigma-Wechsel d. Konsumenten |
| title_short | "New marketing" |
| title_sort | new marketing konsequenzen aus d paradigma wechsel d konsumenten |
| title_sub | Konsequenzen aus d. Paradigma-Wechsel d. Konsumenten |
| topic | Verbraucherverhalten (DE-588)4062644-1 gnd Marketing (DE-588)4037589-4 gnd Wertwandel (DE-588)4117636-4 gnd |
| topic_facet | Verbraucherverhalten Marketing Wertwandel |
| work_keys_str_mv | AT wysswerner newmarketingkonsequenzenausdparadigmawechseldkonsumenten |