APA (7th ed.) Citation

Johne, A., & Snelson, P. (1990). Successful product development: Lessons from American and British firms (1. publ.). Blackwell.

Chicago Style (17th ed.) Citation

Johne, Axel, and Patricia Snelson. Successful Product Development: Lessons from American and British Firms. 1. publ. Oxford: Blackwell, 1990.

MLA (9th ed.) Citation

Johne, Axel, and Patricia Snelson. Successful Product Development: Lessons from American and British Firms. 1. publ. Blackwell, 1990.

Warning: These citations may not always be 100% accurate.