New and improved: the story of mass marketing in America
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
Basic Books
1990
|
| Subjects: | |
| Physical Description: | XI, 481 S. Ill., graph. Darst. |
| ISBN: | 0465050239 |
Staff View
MARC
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Record in the Search Index
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| id | DE-604.BV004221803 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:10:02Z |
| institution | BVB |
| isbn | 0465050239 |
| language | English |
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| physical | XI, 481 S. Ill., graph. Darst. |
| publishDate | 1990 |
| publishDateSearch | 1990 |
| publishDateSort | 1990 |
| publisher | Basic Books |
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| spelling | Tedlow, Richard S. Verfasser aut New and improved the story of mass marketing in America Richard S. Tedlow New York Basic Books 1990 XI, 481 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing - États-Unis - Cas, Études de Marketing - États-Unis - Histoire Geschichte Marketing United States Case studies Marketing United States History Geschichte (DE-588)4020517-4 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content USA (DE-588)4078704-7 g Marketing (DE-588)4037589-4 s Geschichte (DE-588)4020517-4 s DE-604 |
| spellingShingle | Tedlow, Richard S. New and improved the story of mass marketing in America Marketing - États-Unis - Cas, Études de Marketing - États-Unis - Histoire Geschichte Marketing United States Case studies Marketing United States History Geschichte (DE-588)4020517-4 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4020517-4 (DE-588)4037589-4 (DE-588)4078704-7 (DE-588)4522595-3 |
| title | New and improved the story of mass marketing in America |
| title_auth | New and improved the story of mass marketing in America |
| title_exact_search | New and improved the story of mass marketing in America |
| title_full | New and improved the story of mass marketing in America Richard S. Tedlow |
| title_fullStr | New and improved the story of mass marketing in America Richard S. Tedlow |
| title_full_unstemmed | New and improved the story of mass marketing in America Richard S. Tedlow |
| title_short | New and improved |
| title_sort | new and improved the story of mass marketing in america |
| title_sub | the story of mass marketing in America |
| topic | Marketing - États-Unis - Cas, Études de Marketing - États-Unis - Histoire Geschichte Marketing United States Case studies Marketing United States History Geschichte (DE-588)4020517-4 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing - États-Unis - Cas, Études de Marketing - États-Unis - Histoire Geschichte Marketing United States Case studies Marketing United States History Marketing USA Fallstudiensammlung |
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