New and improved: the story of mass marketing in America
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York
Basic Books
1990
|
| Schlagworte: | |
| Beschreibung: | XI, 481 S. Ill., graph. Darst. |
| ISBN: | 0465050239 |
Internformat
MARC
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Datensatz im Suchindex
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|---|---|
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| author | Tedlow, Richard S. |
| author_facet | Tedlow, Richard S. |
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| callnumber-label | HF5415 |
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| callnumber-search | HF5415.1 |
| callnumber-sort | HF 45415.1 |
| callnumber-subject | HF - Commerce |
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| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 381 - Commerce (Trade) |
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| dewey-search | 381/.0973 |
| dewey-sort | 3381 3973 |
| dewey-tens | 380 - Commerce, communications, transportation |
| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV004221803 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:10:02Z |
| institution | BVB |
| isbn | 0465050239 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002628594 |
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| physical | XI, 481 S. Ill., graph. Darst. |
| publishDate | 1990 |
| publishDateSearch | 1990 |
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| publisher | Basic Books |
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| spelling | Tedlow, Richard S. Verfasser aut New and improved the story of mass marketing in America Richard S. Tedlow New York Basic Books 1990 XI, 481 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing - États-Unis - Cas, Études de Marketing - États-Unis - Histoire Geschichte Marketing United States Case studies Marketing United States History Geschichte (DE-588)4020517-4 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content USA (DE-588)4078704-7 g Marketing (DE-588)4037589-4 s Geschichte (DE-588)4020517-4 s DE-604 |
| spellingShingle | Tedlow, Richard S. New and improved the story of mass marketing in America Marketing - États-Unis - Cas, Études de Marketing - États-Unis - Histoire Geschichte Marketing United States Case studies Marketing United States History Geschichte (DE-588)4020517-4 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4020517-4 (DE-588)4037589-4 (DE-588)4078704-7 (DE-588)4522595-3 |
| title | New and improved the story of mass marketing in America |
| title_auth | New and improved the story of mass marketing in America |
| title_exact_search | New and improved the story of mass marketing in America |
| title_full | New and improved the story of mass marketing in America Richard S. Tedlow |
| title_fullStr | New and improved the story of mass marketing in America Richard S. Tedlow |
| title_full_unstemmed | New and improved the story of mass marketing in America Richard S. Tedlow |
| title_short | New and improved |
| title_sort | new and improved the story of mass marketing in america |
| title_sub | the story of mass marketing in America |
| topic | Marketing - États-Unis - Cas, Études de Marketing - États-Unis - Histoire Geschichte Marketing United States Case studies Marketing United States History Geschichte (DE-588)4020517-4 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing - États-Unis - Cas, Études de Marketing - États-Unis - Histoire Geschichte Marketing United States Case studies Marketing United States History Marketing USA Fallstudiensammlung |
| work_keys_str_mv | AT tedlowrichards newandimprovedthestoryofmassmarketinginamerica |