Marketing: a behavioural analysis:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
McGraw-Hill
1985
|
| Edition: | 2. ed. |
| Series: | The McGraw-Hill marketing series
|
| Subjects: | |
| Physical Description: | VIII, 328 S. graph. Darst. |
| ISBN: | 0070841500 |
Staff View
MARC
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Record in the Search Index
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| author | Chisnall, Peter M. |
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| dewey-search | 658.8/342 |
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| id | DE-604.BV004178900 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:09:29Z |
| institution | BVB |
| isbn | 0070841500 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002604346 |
| oclc_num | 11623082 |
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| physical | VIII, 328 S. graph. Darst. |
| publishDate | 1985 |
| publishDateSearch | 1985 |
| publishDateSort | 1985 |
| publisher | McGraw-Hill |
| record_format | marc |
| series2 | The McGraw-Hill marketing series |
| spelling | Chisnall, Peter M. Verfasser aut Marketing: a behavioural analysis Peter M. Chisnall 2. ed. London McGraw-Hill 1985 VIII, 328 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier The McGraw-Hill marketing series Consumer behavior Marketing Motivation research (Marketing) Marktforschung (DE-588)4037630-8 gnd rswk-swf Marktforschung (DE-588)4037630-8 s DE-604 |
| spellingShingle | Chisnall, Peter M. Marketing: a behavioural analysis Consumer behavior Marketing Motivation research (Marketing) Marktforschung (DE-588)4037630-8 gnd |
| subject_GND | (DE-588)4037630-8 |
| title | Marketing: a behavioural analysis |
| title_auth | Marketing: a behavioural analysis |
| title_exact_search | Marketing: a behavioural analysis |
| title_full | Marketing: a behavioural analysis Peter M. Chisnall |
| title_fullStr | Marketing: a behavioural analysis Peter M. Chisnall |
| title_full_unstemmed | Marketing: a behavioural analysis Peter M. Chisnall |
| title_short | Marketing: a behavioural analysis |
| title_sort | marketing a behavioural analysis |
| topic | Consumer behavior Marketing Motivation research (Marketing) Marktforschung (DE-588)4037630-8 gnd |
| topic_facet | Consumer behavior Marketing Motivation research (Marketing) Marktforschung |
| work_keys_str_mv | AT chisnallpeterm marketingabehaviouralanalysis |