Marketing: a behavioural analysis:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
McGraw-Hill
1985
|
| Ausgabe: | 2. ed. |
| Schriftenreihe: | The McGraw-Hill marketing series
|
| Schlagworte: | |
| Beschreibung: | VIII, 328 S. graph. Darst. |
| ISBN: | 0070841500 |
Internformat
MARC
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| 005 | 20150902 | ||
| 007 | t | ||
| 008 | 901217s1985 d||| |||| 00||| eng d | ||
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| 035 | |a (OCoLC)11623082 | ||
| 035 | |a (DE-599)BVBBV004178900 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-473 |a DE-188 | ||
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| 100 | 1 | |a Chisnall, Peter M. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing: a behavioural analysis |c Peter M. Chisnall |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a London |b McGraw-Hill |c 1985 | |
| 300 | |a VIII, 328 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a The McGraw-Hill marketing series | |
| 650 | 4 | |a Consumer behavior | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Motivation research (Marketing) | |
| 650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marktforschung |0 (DE-588)4037630-8 |D s |
| 689 | 0 | |5 DE-604 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-002604346 | ||
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Chisnall, Peter M. |
| author_facet | Chisnall, Peter M. |
| author_role | aut |
| author_sort | Chisnall, Peter M. |
| author_variant | p m c pm pmc |
| building | Verbundindex |
| bvnumber | BV004178900 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.3 |
| callnumber-search | HF5415.3 |
| callnumber-sort | HF 45415.3 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)11623082 (DE-599)BVBBV004178900 |
| dewey-full | 658.8/342 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/342 |
| dewey-search | 658.8/342 |
| dewey-sort | 3658.8 3342 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| id | DE-604.BV004178900 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T16:09:29Z |
| institution | BVB |
| isbn | 0070841500 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002604346 |
| oclc_num | 11623082 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG DE-188 |
| owner_facet | DE-473 DE-BY-UBG DE-188 |
| physical | VIII, 328 S. graph. Darst. |
| publishDate | 1985 |
| publishDateSearch | 1985 |
| publishDateSort | 1985 |
| publisher | McGraw-Hill |
| record_format | marc |
| series2 | The McGraw-Hill marketing series |
| spelling | Chisnall, Peter M. Verfasser aut Marketing: a behavioural analysis Peter M. Chisnall 2. ed. London McGraw-Hill 1985 VIII, 328 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier The McGraw-Hill marketing series Consumer behavior Marketing Motivation research (Marketing) Marktforschung (DE-588)4037630-8 gnd rswk-swf Marktforschung (DE-588)4037630-8 s DE-604 |
| spellingShingle | Chisnall, Peter M. Marketing: a behavioural analysis Consumer behavior Marketing Motivation research (Marketing) Marktforschung (DE-588)4037630-8 gnd |
| subject_GND | (DE-588)4037630-8 |
| title | Marketing: a behavioural analysis |
| title_auth | Marketing: a behavioural analysis |
| title_exact_search | Marketing: a behavioural analysis |
| title_full | Marketing: a behavioural analysis Peter M. Chisnall |
| title_fullStr | Marketing: a behavioural analysis Peter M. Chisnall |
| title_full_unstemmed | Marketing: a behavioural analysis Peter M. Chisnall |
| title_short | Marketing: a behavioural analysis |
| title_sort | marketing a behavioural analysis |
| topic | Consumer behavior Marketing Motivation research (Marketing) Marktforschung (DE-588)4037630-8 gnd |
| topic_facet | Consumer behavior Marketing Motivation research (Marketing) Marktforschung |
| work_keys_str_mv | AT chisnallpeterm marketingabehaviouralanalysis |